By Kokumo Goodie, Lagos, Nigeria
Long term evolution (LTE) or 4G internet service provider (ISP) Smile Communications Nigeria Limited has partnered with Samsung Electronics West Africa, to launch the first LTE compliant smartphone in Nigeria. Smile Communications Nigeria is not only the first authentic 4G LTE provider in Nigeria but the first to go into this performance enhancing partnership with Samsung.
Chief Marketing Officer, Smile Nigeria, Alero Ladipo and Director, Information Technology and Mobile, Samsung Electronics West Africa, Emmanouil Revmatas, says that there is the need for both companies to enhance the customer experience through their product propositions. The statement underscored the noble pedigree and innovative streak of both companies which they are determined to harness in serving the best interests of their customers. The offer will be available at all Smile Stores and some selected Samsung stores.
Speaking on the partnership, Mrs. Ladipo stated that Smile Communications is specifically focused on the importance of partnerships of this nature to deliver on the end-to-end needs of the customer. “The customer experience at our shops should create a lasting impression with the customer. A customer must enjoy the simplicity of the service and leave ready-to-go. Our partnership with Samsung gives the customer the opportunity to own the latest Samsung LTE compliant smartphone (Samsung Galaxy S6 edge with a Samsung complimentary clear cover), a 5GB bundle SmileOn plan for a fixed price,” Ladipo added.
According to Revmatas, the Galaxy S6 edge has the world’s first-ever dual curved edge display, which distinguishes the device as the ultimate premium Smartphone. This partnership with Smile on S6 edge is the first of its kind in Nigeria, offering consumers the opportunity to drive productivity with a unique smartphone coupled with the 4G experience that Smile LTE network offers.
“Our collaboration with Smile on the Galaxy S6 Edge LTE launch is a staunch affirmation of Samsung’s drive for novelty in the smartphone market globally. Samsung is committed to continuously engaging in partnerships that highlight innovations that create an impact in the life of consumers’. This partnership with Smile on S6 Edge will give Nigerians the opportunity to drive productivity with a unique smartphone coupled with the 4G experience that Smile LTE network offers,” said Revmatas.
The 4G LTE mobile network will allow faster Internet on the S6 Edge which includes video calls, faster music, video streaming and conferencing, faster downloads and more pictures. “We are pleased that Nigerian consumers will have the opportunity to reach new and progressive frontiers with their Samsung Galaxy S6 edge device,” Revmatas concluded.