SA’s BetTech Gaming forms partnership with Uganda’s 256Bet
VALUE ADDED SERVICES
| Aug. 29, 2013, 10:35 a.m.
BetTech Gaming, the provider of premium technology solutions to gaming companies, has secured a partnership with Uganda-based land and online operator 256Bet.
The South African company is providing its flagship BetTech Sports product to significantly upgrade and re-launch 256Bet.com alongside the introduction of a brand new mobile betting offering for the African sports entertainment company.
A wide range of fixed odds opportunities across a multitude of in-play markets have been implemented and 256Bet is the first BetTech customer to launch the Betradar-integrated Virtual Football League, which enables a close-to-reality fixed odds betting experience at any time.
BetTech has also implemented localised payment gateways and structures for the country via integrations with MTN Mobile Money and Warid Pesa.
“BetTech Gaming has an unbeatable knowledge of the African market and its sensitivities. This has enabled us to introduce a bespoke product that has taken our online operation to the next level,” said Innocent Bamurike Davis, 256Bet owner. “Also launching an intuitive, yet comprehensive mobile product and Virtual Football League gives us a real competitive advantage.”
“This partnership with 256Bet demonstrates exactly how the BetTech offering is ideally suited to emerging markets, whether it is existing bookmakers looking to strengthen their position or potential operators aiming to make an entry,” said Mark Bosman, International CEO of BetTech Gaming. “Our customisable, cost-effective solution enables exciting wagering opportunities to be placed around the clock on the best local, international and now even virtual action.”