This is the biggest ever prize money and unprecedented recognition coming from MTN and is up for grabs in its 10th year of recognizing great app development.

This year the MTN Business App of the Year competition will be giving away R1 million in prize money to entrepreneurs and app developers with creative ideas and solution driven apps.

According to the organisers, this annual MTN Business App of the Year Awards play a vital role in elevating local entrepreneurs and showcasing exciting new innovations within the ICT industry in South Africa. “To mark the milestone of ten years since the launch of the competition, this year’s prize money of R 1million, awarded to the overall best app for 2021, is by far the highest ever,” says Kholo Magagane, Head of Marketing, MTN Business. 

The competition has seen a notable increase in the number of entries this year, but all those with great app ideas are urged to enter soon as the deadline for entries submissions is 9 August 2021.

Categories include Best Consumer Solution; Best Women in STEM (Science, Technology, Engineering and Math) Solution; Best Enterprise Solution; Most Innovative Solution; Best Gaming Solution; Best Health Solution; Best Agricultural Solution; Best Educational Solution; Best Financial Solution; Best Hackathon Solution; Best “South African” Solution; Best Campus Cup Solution; Best African Solution and Huawei Category 15.

“We have seen phenomenal growth for those apps like Sixty60 and EasyEquities that have won in previous years and this year’s prize could help the next game-changing app make a real impact in our country,” Magagane concludes.

Submissions close on 9 August 2021, after which a judging panel of leading tech experts will start the shortlisting process. Category winners as well as the overall winner will be announced at the MTN Business App of the Year Awards being held virtually on 16 September 2021.

Launched in 1994, the MTN Group is a leading emerging market operator with a clear vision to lead the delivery of a bold new digital world to our customers. We are inspired by our belief that everyone deserves the benefits of a modern connected life. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code ‘MTN’.

To enter go to https://www.appoftheyear.co.za/submit/

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