Ruckus Wireless expands presence in Africa

Ruckus Wireless has appointed Westcon Africa as the newest member of its growing distributor network as part of the company’s continued expansion into Africa. Westcon Africa is now an official distributor of all Ruckus Wireless solutions across the continent effective from 1 August 2014.

Says Michael Fletcher, sales director for Ruckus Wireless sub-Saharan Africa: “We made our commitment to Africa when we launched in South Africa at the end of 2011 and over the last few years we have made strong inroads – with Africa a strong growth market for us. To ensure we are able to continue to support our growing African customer base – existing and new – we made a strategic decision to appoint Westcon Africa.”

Westcon Africa is a value-added distributor of category-leading unified communications, network infrastructure, data center and security solutions with a global network of specialty resellers. With over 100 offices, Westcon Africa ships to more than 100 countries and is constantly adding new facilities and expanding their footprint to cater to the continent’s requirements.

“We are focused on creating the programs and support that accelerate the business of our partners,” says John Spreadborough, General Manager, Convergence at Westcon Africa. “As a pure-play wireless LAN (WLAN) vendor, Ruckus Wireless continues to excel as one of the fastest growing enterprise WLAN suppliers in the market and as such, we are pleased to add Ruckus to our list of vendors in our aim to continue to drive high quality professional services that meet the changing needs of business and the individual nature of each client.”

Ruckus Wireless also continues to aggressively grow its partner channel worldwide with their global Partner Programme including: the Ruckus partner portal, its annual Big Dogs channel partner conferences, and comprehensive Ruckus University Wi-Fi training programs.

“Ruckus partners continue to help Ruckus maintain its position as one of the top wireless networking providers in key vertical markets including the likes of education and hospitality, while also helping it continue to grow its customer base in the healthcare, manufacturing and retail sectors. And with a global strategy to continue to work with global partners, we welcome Westcon Africa onboard. With their Pan African distribution network, experience and positive track record, we believe our African outreach will continue to grow strongly,” concludes Fletcher.


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