Orange Botswana now a digital coach
Orange Botswana has unveiled its new tagline “ Today changes with Orange” , aiming to establish itself as a digital coach for all.
Orange says the new tagline is in line with its goal to be the operator that democratises access to the digital future, in line with its global “ conquests 2015″ project.
It says “ Today changes with Orange” reflects the company’ s commitment to making digital life easier for its customers.
Elisabeth Medou-Badang Chief Executive Officer of Orange Botswana, says: “ over and above Orange’ s commitment to its customers, this tagline also expresses the change, which Orange is making for its staff, and more generally the change as the whole company evolves” .
She says from the simplest text message through to teleworking solutions, via video on demand, Livebox and geolocation, digital technology is transforming how people live, it is Orange’ s role to democratise access to these uses, making day-to-day life easier for as many people as possible.