Demand for VSAT satellite services growing in Africa
Thanks to the arrival of HTS (high-throughput satellite) in Africa, the demand for VSAT satellite services is on the increase and remains critical to unlocking connectivity on the continent where over 70% still remain unconnected. This sentiment was also evident at the Mobile World Congress 2019 last week where it was made clear that delivering on the promise of 5G would be depend heavily on the provision of satellite networks.
“Once thought destined to be obsolete as mobile and fibre networks were ever increasing penetration in Africa, HTS satellite services are proving they can deliver on today’s customer expectations for high speed affordable connectivity in areas where even mobile networks do not reach,” says Michèle Scanlon, Managing Director, iWayAfrica (Wholesale VSAT Division).
She notes that as elsewhere in the world, Africa is seeing a greater reliance on internet connectivity as governments strive to enable new digital economies and the many associated economic benefits. “Every 10% increase in broadband penetration can trigger a 1.38% increase in a country’s GDP, and every 1% increase in broadband connectivity can generate a 5% increase in job creation. Clearly, the wider the prevalence of broadband, the higher the probability for improved economies, and satellite is definitely key to widening the reach of broadband access in Africa.”
Scanlon says while satellite is often the only means of delivering broadband connectivity in Africa, even if used for mobile backhaul to bring 3G services to remote areas, or as a central point for connectivity in a village, there has been little to no price improvements on VSAT modems. “CPE equipment pricing remains amongst the biggest obstacle to the successful rollout of satellite broadband on the continent. Until we see large reductions or innovative financing approaches for end-user satellite modems, the utopian goals of mass-scale satellite broadband penetration in Africa may be limited.”
Despite some challenges, and iWayAfrica’s investment in fibre services and wireless networks to evolve alongside changing customer requirements, satellite continues to be a core service offering, and one which spans over 25 years on the continent.
Scanlon says iWayAfrica is investing in new markets, especially West and Central Africa, through establishing new distributor channel partners for VSAT growth. “We already have our own licences in 8 markets and are open to new licence opportunities to expand our footprint even further. Our aim is to bring broadband happiness to Africa to facilitate a bright digital future, especially in areas where there is no, nor likely to be, alternative means of connectivity.”