Alibaba Business School launches its “Global E-commerce Talent” (GET) program in Rwanda

Alibaba Business School has launched its “Global E-commerce Talent” (GET) program for Rwandan educators, and in partnership with Rwanda’s Higher Education Council and the Rwanda Development Board.  

Alibaba has brought the GET program to other countries, such as Malaysia and Thailand, but this was the first time it was offered in Africa. The goal of the program is to boost the competencies of Rwandan university teachers and deepen their understanding of the e-commerce industry, so that they can train digital talent and future entrepreneurs in the country to compete in the global economy.

The GET program is part of the commitment that Jack Ma, Alibaba’s Executive Chairman, made upon his first trip to Africa and Rwanda last year to support education and e-commerce in Africa. GET aims to deepen the understanding of the e-commerce industry among Rwandan university teachers, so that they in turn, can train individuals to compete in the digital economy. Fifty lecturers from nine of the country’s top universities attended the weeklong program.

“As the inaugural GET training for Africa, we are grateful for the Rwandan government’s trust in the value that Alibaba Business School brings to its students and the local entrepreneurs,” said Alibaba Global Initiatives Vice President Brian Wong, who represented Alibaba Business School in Rwanda.

“Our goal is to support the development of e-commerce education, nurture skill sets that will accelerate Rwanda’s vision to become the digital hub of Africa and foster a generation of talented and passionate young entrepreneurs who can help bring new innovation, create job opportunities and transform the global commerce landscape in the country,” Wong said.

GET’s introduction in Rwanda follows the launch of the Jack Ma Foundation’s “Netpreneur” Prize for African entrepreneurs working to address Africa’s most pressing challenges, as well as Alibaba Business School’s eFounders Fellowship that will train 200 African entrepreneurs to become catalysts for digital transformation. To date, 52 African entrepreneurs from 14 African countries have participated in the Fellowship.


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