Zambitious to deliver ICT skills
MOBILE| March 15, 2012, 3:14 p.m.
By Edith Mwale, Lusaka, Zambia
Zambia’s largest telecom operator, Airtel, has launched a campaign dubbed Zambitious, a platform set to empower youths through skills development programmes covering various areas, including ICT.
The company, is already running several promotions and campaigns aimed at adding and keeping subscribers in the face of stiff competition from South Africa’s MTN and Zamtel. However, this is the first time it will provide ICT training for youths.
The campaign will also deliver job creation to youths, helping them to play a key role in the development of the economy and develop their entrepreneurship skills.
Airtel managing director Fayaz King said youths play a critical role in the development of Zambia and take the economy to the next level.
King said at a press briefing in Lusaka that everyone needs to work together to create an environment conducive to enriching the youth in Zambia.
“We are happy to launch Zambitious, a platform designed for the youth. Zambitious = Zambia +Ambition. Under the umbrella of Zambitious, we are going to launch various programmes to empower the youth of the country.
“We are going to create an eco-system for the training and empowering the youths in various areas like. This will lead to job creation and development of our economy,” he said.
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