YuMobile introduces YuMobile radio

VALUE ADDED SERVICES

By Carole Kimutai, Nairobi, Kenya

As Kenyans gear up for the festive season, mobile service provider yuMobile is offering its subscribers a new service that will make the festive break even more entertaining. 

The company has launched yuMobile radio – a service that will allow subscribers to download music of their choice, create playlists, browse and send dedications to their friends, families and loved ones.

While announcing the new service, yuMobile Country Manager Madhur Taneja said: “Music has the power to bring people together and we are proud to play a part in being able to now bring it into people’s lives in new and exciting ways.  Our desire and brand promise is to give our customers a memorable brand experience through value added propositions that  are more innovative, fun and most affordable.”

The service is not dependent on any special features on handsets since it can be accessed by making a simple voice call from any yuMobile number. It makes the subscriber’s favorite music available to them anytime, anywhere, even in places without FM transmission.

To access yuMobile radio, subscribers need to dial 4444, upon which they will follow simple steps on how to get going. Access to the service is charged at Sh1/minute with dedications and downloads attracting a Sh20 charge per dedication/download.