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WSA courts Malawi mobile community

By Gregory Gondwe, Blantyre, Malawi

The UN-based World Summit Award Mobile (WSA Mobile), has for the first time asked the Malawi mobile community to send entries for its 2012 competition.

Malawi’s WSA Country Expert, Derek Lakudzala, said WSA Mobile, which is a global initiative that selects and promotes the world’s best in mobile content and innovative applications, hopes Malawi will take advantage of the opportunity to enter.

WSA Mobile is staged within the framework of the United Nations World Summit on the Information Society (WSIS), mandated by the WSIS Plan of Action and executed in collaboration with UNESCO, UNIDO and UN GAID.

Lakudzala says WSA is the only ICT event worldwide that reaches the mobile community in over 160 countries.

Applicants are invited to submit their projects in the following eight categories: m-Business & Commerce, m-Government & Participation, m-Learning & Education, m-Entertainment & Lifestyle, m-Tourism & Culture, m-Media & News, m-Environment & Health and m-Inclusion & Empowerment.

Lakudzala explained that an international jury of experts will select the best submissions on the basis of content depth and creativity from September 9 to 13.

“The best m-Content producers will receive the World Summit Award-Mobile in January 2013. They will also have the chance to network and present their projects to highly profiled mobile experts, government and business leaders from all over the world,” he explained.

The contest was launched in June 2010 in response to the rapid development and focus change on the content scene world-wide. WSA is the world’s leading initiative to select and promote the Best in e-Content and innovative applications.

Lakudzala explained that the 2012 WSA mobile edition will be the second to select and promote the world’s best mobile content and applications.  The global WSA-mobile database is now open to entries from Malawi until July 22.

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