Ultrabooks ‘the de facto standard for notebooks of the future’
COMPUTINGBy BiztechAfrica - Aug. 15, 2012, 4:07 p.m.
With their ability to blend together the seemingly never-ending quests for high performance, superior battery life and thin/light chassis construction, Ultrabooks are hugely en vogue at the moment.
But are Ultrabooks destined to remain in a category on their own or is it a matter of time until they go the same route as the netbook?
Terence Barter, Dell product manager at Tarsus Technologies, believes neither of these predictions will come true.
“In fact,” he says, “Ultrabooks have such a compelling value proposition that over the next two years they will unseat the machines in the traditional notebook sector and themselves become the new standard for notebooks.
“This will take a couple of years to wash through the industry,” he says.
While that process is taking place, Barter says the industry can expect the boundaries to be pushed around what’s considered standard fare in the traditional notebook sector.
“Features such as solid state drives, ultra low voltage processors and cutting-edge battery technology will begin making a limited appearance in conventional notebooks and in doing so, appraise the public of the benefits these different individual technologies have to offer in isolation,” he continues.
“This will in turn pave the way extremely well for Ultrabooks to make their real value known in the coming years,” he says.
Barter says all of this is important since corporate and enterprise customers need to be aware of how the market will be shaped over the next two to five years.
“Part of what went wrong when netbooks made their appearance is that the market was unprepared for the arrival of this new category of computers and as such, ended up adopting them for the wrong reasons,” he says.
“With Ultrabooks, we want the market players to be perfectly clear on what purpose they serve so the same mistakes aren’t made a second time around,” he concludes.
MORE COMPUTING NEWS
African Union marks Science and Technology weekScience and Technology is key for Africa’s socio-economic advancement, says the African Union. Read More
Samsung, 49M embark on consumer educational driveSamsung Electronics South Africa has announced a national consumer education campaign in support of the 49M initiative, offering practical actions to save energy in daily life. Read More
Five technical considerations to resolve before moving into the cloudMoving into the cloud is often not as simple as it seems. If this move is not done correctly, cloud solutions could fail to deliver, says Jasco. Read More
Top backup tips for SMEsGreen Apple IT advises on ways to protect valuable data from load shedding problems. Read More
Mainframes: underpinning the cloudContrary to some beliefs that the cloud will replace the mainframe, IBM Solutions Sales Manager Satish Babu points out that the mainframe supports cloud. Read More
Microsoft announces first African female country managerMicrosoft has announced the appointment of Otema Yirenkyi as the company’s first country manager for Ghana. Read More
Cloud uptake set to explode across AfricaNew research indicates that African organisations are taking cloud seriously, with Nigeria set to lead in cloud adoption. Read More
Multichoice Ghana launches 18 resource centresMultichoice Ghana Limited has rolled out 18 Multichoice Resource Centers in 18 senior high schools across the country. Read More
Matching market with satellite servicesQ-KON examines where satellite fits into the market and what services are best for satellite technologies. Read More
FEATURED STORYGaming app introduces investors to trading
A new virtual stock market app is equipping would-be investors with the skills they need to trade.
BEST READ NEWS
IN DEPTHCorporate cyber security threats of the year
91% of organisations polled suffered a cyber-attack at least once in the past year, says Kaspersky Lab in its security review of 2013.
COMPANY NEWSSamsung, 49M embark on consumer educational drive
Samsung Electronics South Africa has announced a national consumer education campaign in support of the 49M initiative, offering practical actions to save energy in daily life.