Tigo launches airtime-based insurance
VALUE ADDED SERVICES| Oct. 13, 2012, 9:37 a.m.
Tigo Ghana has made its Tigo Family Care Insurance product even more accessible by launching a shortcode that allows customers to self register for the product without the need for an agent. This means customers can now choose any of the 3 options to register.
With this new channel, potential Family Care Insurance customers can now register and get covered up to GHC 2,000 by dialing the short code *900# and following the prompts. They also have the options of either visiting any Tigo Customer Service Center or designated Tigo insurance agents to register.
The Solutions Category Manager at Tigo Ghana, Abdul-Nasser Alidu noted that “The convenience of using the USSD short code is unmatched”.
He said there was a need for a product such as this in Ghana, since more than 95% of Ghanaian adults do not have access to insurance.
He indicated that by introducing the self-registration, Tigo hopes to reach the people that hitherto had no access to life insurance cover.
Since the telecom operator launched the Tigo Family Care Insurance, more than 500 subscribers have received claims from the product which was designed in partnership with Milvik (Bima) and underwritten by Vanguard Life Assurance.
The Tigo Family Care Insurance is a mobile insurance product that allows Tigo subscribers to register themselves and one close family relative for a life insurance cover. In the event of death of either the subscriber or the beneficiary, the surviving party will get a cover in the form of financial assistance.
The service has two parts: Free Model and the Xtra-Life. With the former, subscribers’ insurance cover depends on their airtime usage. For instance, every registered subscriber on the free model that uses GHC5 a month gets insurance cover of GHC 200 the following month. Subscribers can double this amount to GHC 400 and get up to GHC 2,000 if they register for the Xtra-Life and pay only GHC 1 per month.
MORE VALUE ADDED SERVICES NEWS
Azimo launches instant Vodafone M-Pesa transfers from EuropeAzimo, the online money transfer service, has announced that customers across Europe can now send money instantly to the mobile “eWallets” of M-PESA’s 19 million subscribers in Kenya. Read More
Airtel introduces free Twitter accessUntil 15th January 2015, Airtel Kenya customers can enjoy free access to Twitter on their mobile devices. Read More
Tigo music platform set to boost Ghanaian artistsTigo’s new music platform is set to boost artists and give music lovers real value for money. Read More
Apollo Hospitals, Airtel seal telemedicine dealTwo Indian giants, Apollo Hospitals and Airtel Nigeria, have struck a deal designed to bring affordable health care to Nigerians and Airtel’s Premier customers. Read More
Millicom partners Deezer to bring Tigo Music to 5 African marketsTelecoms and media firm Millicom has announced an extension of its partnership with music streaming service Deezer to take its Tigo Music service to five markets in Africa. Read More
Airtel Money offers KRA mobile tax payment servicesBharti Airtel has partnered with the Kenya Revenue Authority (KRA) to offer Kenyan citizens an opportunity to pay their taxes through Airtel Money. Read More
Embracing mCommerceThere’s a word on the lips of everyone in the know these days, and that word is “mCommerce”, says Red & Yellow. Read More
Airtel Money launches new partnership with MOGASAirtel Uganda and MOGAS have officially unveiled their new partnership that allows customers to pay for any MOGAS products and services using Airtel Money at their 38 stations across Uganda. Read More
Econet launches Connected Car serviceEconet has launched yet another revolutionary product branded the Econet Connected Car. Read More
FEATURED STORYGrowing African focus on data security
Beachhead Solutions’ new SA and Mauritius country manager explains the challenges and solutions around securing customer data and compliance with new personal information legislation.
BEST READ NEWS
IN DEPTHAfrica lags on digital migration
Only three African countries have so far completed the digital migration process, and serious issues are hampering the migration in other nations.
COMPANY NEWSSchneider Electric off-grid, on-profit solutions to create social change in African rural communitie
Schneider Electric South Africa has set itself a target to create access to energy for 20,000 Africans by the end of this year.SAP accelerates shift to the Cloud with 41% revenue growth in third quarter
SAP has once again raised its revenue outlook, reporting broad market adoption of SAP HANA and its ‘Run Simple’ strategy validated.