Tigo Ghana in CSR spree
By Nana Appiah Acquaye, Accra, Ghana
Tigo Ghana has stepped up its Corporate Social Responsibility (CSR) with a donation spree in some parts of the country especially in the Central and the Western regions.
At the Ankaful leprosarium in the Central Region officials of Tigo donated assorted items and souvenirs worth over GH6000 to the inmates. The items presented include Tigo branded souvenirs, food stuffs, toiletries, medical items, clothes and bedding.
James Nyarko, the brands image coordinator for the western territory who made the donation on behalf of the company, told BiztechAfrica: “Tigo seeks to touch the valuable lives of our customers, communities and the nation as a whole. The company has also constructed hospital units, with the Atwima Mponua District Hospital being a test case.”
Tigo staff ended their visit to the Central region with a choral festival dubbed ‘Intellecto’, which brought together choral groups from universities across the country. The leprosy patients socialised and interacted with the students and went on to say that they felt blessed to be accepted and recognized by Tigo and the students.
A public health nurse at the Ankaful hospital, Rosemond Odoom, received the items on behalf of the leprosarium, and applauded Tigo for the good work they are undertaking in the country. She also said they will forever be grateful to Tigo for coming to their aid when they needed it the most. She made use of the opportunity to encourage other corporate bodies to imitate this habit of giving to the leprosarium, since it receives the least attention, she said.
In the Western region, Tigo Ghana, in partnership with Skyy multimedia, conducted the largest ever blood donation exercise in the area.
Health authorities in the region say that in recent years, several pregnant women, children and accident patients lost their lives as a result of inadequate blood supply in health centres.
Tigo Ghana therefore launched a project dubbed '2012 Blood Donation Campaign' to amass pints of blood to save lives. The campaign brought together over 700 blood donors who donated blood to the Western regional blood bank.
Doctors and nurses from the regional blood bank, Afia-Nkwanta Hospital, provided expertise and medical equipments for the exercise. Donors also went through series of medical screenings to declare them fit to donate blood.
Tigo provided beverages, cash and souvenirs to show gratitude to donors and volunteers and also to encourage the community to patronize programmes such as these.
400 pints of blood were ultimately collected and will be used to stock 12 hospitals in the Western region.
Speaking in Takoradi, the marketing coordinator for the Western Territory, James Nyarkoh, said: “Tigo is happy to partner the 2012 Blood Donation Campaign. This campaign is actually a call to duty by Tigo to help save lives. We (Tigo) say that, you can always express yourself when you save a life. We will continue to save lives, improve lives and support communities.’’
The Western Regional health director, Dr Linda Van Otoo, commended Tigo and Skyy Multimedia for their supporting such a worthy course and appealed to Ghanaians to donate blood to health facilities regularly.