Tigo comes to the party
TELECOMSBy BiztechAfrica - July 11, 2012, 8:12 a.m.
By Nana Appiah Acquaye, Accra, Ghana
Tigo Ghana continues to endear itself with its subscribers all over the country as the company intensifies its corporate social responsibility outreach.
This time Tigo Ghana joined the chiefs and people of Akyim Abuakwa Traditional Council to celebrate their annual Ohumkan Festival in a grand style this year, supporting them with cash and items worth over Ghc 7000.
This festival is celebrated by the chief and people of New and Old Tafo in the Eastern region. It was instituted 350 years ago when a hunter of Osiem, near AkyimTafo, discovered the mystery behind the celebration during a hunting expedition. It is characterised by a two-week ban on noise making and funeral rites and the eating of "fufu", a staple meal.
In a statement issued and signed by the acting head of marketing, Anna-Lisa Baksmaty Rodrigues, activities sponsored were the Town procession, Fontomfrom competitions, Gospel rock show, Tigo Cash health walk and a donation to bring more excitement to the festival whilst educating them at the same time.
The statement noted that presenting the items, the head of marketing Tenu Awonoor expressed Tigo’s profound gratitude to be associated with such a rich cultural activities. “Tigo is humbled to be associated with the rich Ghanaian culture. Even though, this is our first time sponsoring the Ohumkan festival, it will definitely not be our last. We also encourage you to remain peaceful and focused on the development of this traditional area and also please remember to make Tigo, ’the credit that lasts looonger’ your number one choice”. He said.
According to the statement the Osabarima Edusei Peasah IV, the chief of the traditional area received the items and applauded Tigo for supporting them in their celebration. He also expressed gratitude to the telecom company for their kind gesture and pleaded with them to make this a starting point in building a stronger relationship between Tigo and the Traditional area.
In another development Tigo Ghana supported some Catholic churches including Corpus Christi, St. Bhatika, All Saints and Our Lady of Mercy during this year’s Summer Sports Fiesta for the youth where the contributed cash, books, pens, mugs, bottles and T-Shirts valued at GH¢4000 to support the games.
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