Taylor rejoins Nashua Mobile as CEO

TELECOMS

|
Image: By BiztechAfrica
Taylor rejoins Nashua Mobile as CEO

Mark Taylor has re-joined Nashua Mobile as its CEO with effect from 1 October. Taylor – a telecommunications veteran with nearly three decades of experience – will be focusing on improved customer service.

Taylor returns to Nashua Mobile from Vodacom, where he spent time as the Managing Executive responsible for Supply Chain at Vodacare, Online, as well as set up the financial services area at Vodacom. Prior to that, he had served as Nashua Mobile’s managing director for five years. Taylor first joined Nashua Mobile in 1999 as a director responsible for IT and operations after being responsible for the merger between Plessey and Nedtel.

In 2001, Nedtel and Nashua merged to form Nashua Mobile, and in 2003 Taylor took the reins at  the company. Before joining Nashua Mobile, Taylor spent 16 years in Nedbank’s IT department in various roles, including general manager of systems integration.  

Says Taylor: “I am looking forward to coming home to Nashua Mobile. My goal will be to strengthen the company’s position as the country’s leading telecommunications service provider with the most diverse and robust selection of products and services as a partner of leading networks such as Vodacom, MTN, Cell C and 8ta.”

“An immediate priority will be ensuring the organisation is even more customer focused than before. With competition heating up in the sector, average revenue per user falling, and few opportunities to differentiate on product or price, customer service has emerged as the most important competitive weapon in the telecommunications industry. The telecommunications industry has the potential to drive GDP growth in South Africa, but only if companies such as Nashua Mobile work to drive service and competition in the market.”

To this end, Nashua Mobile will be dividing the business into two main areas: Consumer - focussed on franchise retail and direct distribution, andEnterprise - built on the expertise of relationship managers who can craft business solutions for organisations of all sizes. Nashua Mobile has a strong heritage in both these markets, but wants to refine its strengths in each giving them the focus they need to excel. Nashua Mobile will work a lot closer with other Nashua groups and leverage off existing accounts to offer a one-stop shop for service and choice.

Nashua Mobile will also be investing in its information technology capabilities to ensure that it can respond to nearly any customer query within 24 hours, he adds.  “We will be using technology to deliver the best possible customer experience, giving customers consistent great service however they can choose which channel to interact with us; from walk-in retail or the call centre, through to the Website or smartphone apps,” Taylor says. He adds, “We believe the future is in digital platforms”.

“IT investments are central to our drive towards being responsive to and available for our customers when they need us. We will offer the convenience to our customers, giving them the ability to interact with us how and when they choose to,” says Taylor.

Taylor says that he is delighted to be returning to Nashua Mobile as its CEO. “I know and love this business, and see a great deal of potential just waiting to be tapped. I am looking forward to working with a strong team to take the business to new heights over the years to come,” concludes Taylor.



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE TELECOMS NEWS

Gabon Telecom, union showdown far from over

The showdown between Gabon Telecom (GT) and SYNATEL, the union of telecommunication workers, is far from over despite the court’s warning and the government’s intervention. Read More

Airtel deepens data market competition with new offers

In line with efforts to strengthen its relationship with customers, leading telecommunications service provider, Airtel Nigeria this week in its Lagos Banana Island Head Office, unveiled a new data campaign tagged “Join the Smartphone Network” which seeks to reward customers for their patronage, and also drive internet usage and penetration. Read More

TNM claims ‎Macra milking phone operators

Government and its agents are milking telecommunication operators through fees and levies, and one of the leading mobile telecoms operators TNM has come in the open to reveal that its cost of levies, fees and taxes was K15 billion for 2014. Read More

Mali’s 3rd mobile operator to start operations soon

Alpha Telecom, the third mobile operator of Mali, is set to start operating in the near future to challenge leader Orange and SOTELMA in this West African nation. Read More

Phase3 Telecoms extends aerial cable to Republic of Niger

Sub-regional telecoms infrastructure company, Phase3 Telecoms said it has started the deployment of aerial fiber optic infrastructure from Kano in Nigeria to Gazaoua in Niger Republic.  Read More

Predatory pricing in transmission cable market, others worry NCC

Nigeria’s telecoms regulator, the Nigerian Communications Commission (NCC) is worried that in the transmission cable market, predatory pricing, denial of access to viable routes and discriminatory and arbitrary pricing is the order of the day. Read More

USF contributions surpass sh2.5bn target

Contributions to the Universal Service Fund by Kenyan Operators have surpassed the targetted sh2.5 billion. Read More

MTN Ghana invests 460 Million Ghana Cedi into operations

MTN has told editors at an annual meeting in Accra that it is committing a total of GH.C 46O Million to improving its network this year. Read More

Airtel deepens competition with SmartConnect

The scramble for subscriber acquisition in the telecoms industry has taken a new turn as Airtel has unveiled a new marketing strategy to grow its subscriber numbers in a bid to unseat Globacom as second largest operator in the country. Read More

Togo government to regenerate Togo Telecom

Togo's government has vowed to rebuild Togo Telecom with a regeneration package that includes a network upgrade, better customer service and high speed internet at affordable rates. Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

2bn priced out of internet access2bn priced out of internet access

A new report from the Alliance for Affordable Internet shows that the price of broadband remains prohibitive for billions in developing and emerging countries, with women and rural dwellers hardest hit.

IN DEPTH

Villagers get solar training at Barefoot College Villagers get solar training at Barefoot College

The Botswana Human Resource Development Council (HRDC) has seconded seven semi-illiterate mostly Ngwatle villagers for a six month solar electrification training course at the famed Barefoot College in India. 

COMPANY NEWS

Microsoft 4Afrika launches Biz4Afrika online SME hub

Microsoft 4Afrika used the opening of the Connected East Africa event in Diani, Kenya today to launch Biz4Afrika, an online hub providing Kenyan small and medium enterprises ...