Taylor rejoins Nashua Mobile as CEO
TELECOMS| Oct. 4, 2012, 1:47 p.m.
Mark Taylor has re-joined Nashua Mobile as its CEO with effect from 1 October. Taylor – a telecommunications veteran with nearly three decades of experience – will be focusing on improved customer service.
Taylor returns to Nashua Mobile from Vodacom, where he spent time as the Managing Executive responsible for Supply Chain at Vodacare, Online, as well as set up the financial services area at Vodacom. Prior to that, he had served as Nashua Mobile’s managing director for five years. Taylor first joined Nashua Mobile in 1999 as a director responsible for IT and operations after being responsible for the merger between Plessey and Nedtel.
In 2001, Nedtel and Nashua merged to form Nashua Mobile, and in 2003 Taylor took the reins at the company. Before joining Nashua Mobile, Taylor spent 16 years in Nedbank’s IT department in various roles, including general manager of systems integration.
Says Taylor: “I am looking forward to coming home to Nashua Mobile. My goal will be to strengthen the company’s position as the country’s leading telecommunications service provider with the most diverse and robust selection of products and services as a partner of leading networks such as Vodacom, MTN, Cell C and 8ta.”
“An immediate priority will be ensuring the organisation is even more customer focused than before. With competition heating up in the sector, average revenue per user falling, and few opportunities to differentiate on product or price, customer service has emerged as the most important competitive weapon in the telecommunications industry. The telecommunications industry has the potential to drive GDP growth in South Africa, but only if companies such as Nashua Mobile work to drive service and competition in the market.”
To this end, Nashua Mobile will be dividing the business into two main areas: Consumer - focussed on franchise retail and direct distribution, andEnterprise - built on the expertise of relationship managers who can craft business solutions for organisations of all sizes. Nashua Mobile has a strong heritage in both these markets, but wants to refine its strengths in each giving them the focus they need to excel. Nashua Mobile will work a lot closer with other Nashua groups and leverage off existing accounts to offer a one-stop shop for service and choice.
Nashua Mobile will also be investing in its information technology capabilities to ensure that it can respond to nearly any customer query within 24 hours, he adds. “We will be using technology to deliver the best possible customer experience, giving customers consistent great service however they can choose which channel to interact with us; from walk-in retail or the call centre, through to the Website or smartphone apps,” Taylor says. He adds, “We believe the future is in digital platforms”.
“IT investments are central to our drive towards being responsive to and available for our customers when they need us. We will offer the convenience to our customers, giving them the ability to interact with us how and when they choose to,” says Taylor.
Taylor says that he is delighted to be returning to Nashua Mobile as its CEO. “I know and love this business, and see a great deal of potential just waiting to be tapped. I am looking forward to working with a strong team to take the business to new heights over the years to come,” concludes Taylor.
MORE TELECOMS NEWS
Kenya launches phase 2 of national fibre projectDr Fred Matiangi, cabinet secretary at Kenya’s Ministry of ICT, has launched phase two of the National Optic Fibre Backbone Infrastructure (NOFBI) project, which looks to ease communication across counties and improve government service delivery. Read More
MACRA welcomes new DGThe Malawi Communications Regulatory Authority (MACRA) has a new Director General, Mr. Andrew Kumbatira. Read More
Safaricom welcomes security scrutiny of SIM overlay technologySafaricom has welcomed the Communications Authority (CA) of Kenya’s decision to give tentative approval to the roll out of the SIM overlay technology. Read More
NCA urged to fight the rise of SIM Boxing in GhanaGhana’s National Communication Authority is being urged to consider reducing or taking away indefinitely the 19 cent being charged on international calls into the country. Read More
Vodacom: no plans to sell SA telecoms towersVodacom currently has no intention of selling its tower infrastructure in South Africa in spite of the continent-wide trend towards leasing rather than owning towers, saying the market drivers in the country are different to elsewhere in Africa. Read More
Vodacom Congo outgoing, new boss meet DRC Prime MinisterOutgoing Vodacom Congo Managing Director, South African-born Godfrey Motsa, last week went to the Office of DRC Prime Minister Matata Ponyo to say good bye and thanks as his term at the helm of the mobile operator ended this month. Read More
Tigo Ghana upgrades Customer Support CentresAs part of efforts to offer its customers highly interactive and a more satisfying experience, telecom service provider, Tigo, says it is upgrading its customer support centres to ‘Customer Experience Centres’. Read More
Vodacom Congo to extend coverage to Central DRCMobile operator Vodacom is preparing to extend its network coverage to the central regions of the Democratic Republic of Congo (DRC). Read More
Glo grows subscriber figures to 27.3 millionGlobacom says it has worked assiduously to grow its subscriber base to some 27.3 million. By this latest figure, the telco has overtaken Airtel. Read More
FEATURED STORYMFarmer SMS redefines market access for Ugandan farmers
Ugandan smallholder farmers are benefitting from an ambitious innovative ICT mobile phone initiative that offers weather reports and up-to-date market information about changes in prices for agricultural commodities, thus granting them lucrative returns from their farming ventures.
BEST READ NEWS
IN DEPTHiProcure delivers inputs to farmers’ doorsteps using ICTs
An innovation dubbed iProcure is already being used by several agro input firms which are now relying on it to distribute their products to farmers.
COMPANY NEWSSchneider Electric signs exclusive off-grid solar distribution agreement with Zimbabwean firm
Schneider Electric has announced the signing of an exclusive agreement with Samansco, a Zimbabwean renewable energy, back-up power and appropriate technology company.SAP Innovation Helps The Global Fund Fight AIDS, TB and Malaria in Africa
Extending a longstanding partnership, SAP is a founding member of The Global Fund’s new Innovation Coalition to support disease prevention and treatment.