Satellite trumps ADSL on data connectivity
INTERNET| Aug. 13, 2012, 8:22 a.m.
By Dawie de Wet, CEO of Q-KON
Most people would agree that ADSL service is the preferred option for data connectivity, certainly from a cost, availability and performance point of view. And, it would be considered unlikely that satellite service can offer better value than ADSL services. However, for the correct application - underwritten by the most suited billing model - satellite is actually 25% of the cost of ADSL and can offer twice the performance.
Question then is: how is this possible when everybody consider satellite to be so expensive?
To understand the real advantages of satellite technology let us consider the ultimate satellite application – television broadcast services.
The majority of us will agree that the use of satellite as a communication medium to provide multiple TV channels to millions of subscribers is absolutely the best option - and that within the Africa context, it is very unlikely that cable TV or any other medium will ever become a more effective communication medium to distribute TV channels.
This is then a perfect example of the ultimate strength of satellite technology i.e. the broadcasting of content from a single source to a large number of destinations (or subscribers).
In the IP context we can thus expect similar advantages when we applied satellite technology to broadcast content from a single source to multiple destinations – as is applicable in digital signage networks or distant education applications.
If we then consider the cost of distributing a 100MB file every day to 200 remote locations then the cost for an ADSL network will be R6000, using an average rate for ADSL of R10/GB while the cost for a satellite content distribution network will only be R1500, using a cost of R500/GB.
This while at the same time the satellite network could quite readily distribute the content at a speed of 10Mbps while ADSL average is around 4Mbps.
Satellite communication networks can thus provide excellent value propositions when applied within the correct applications and underwritten by the specific billing models.
In our experience, specific billing model innovation and billing model research satellite services can be very attractive solutions for data communication networks.
If we consider the implications of a continuous demand for cost-effective, reliable connectivity in Africa, there is a case for serious consideration of the power and performance of satellite.
This is because satellite lends itself as a mechanism to facilitate cost-effective, practical connectivity throughout Africa. It is specifically relevant for remote or technically under-resourced areas throughout the continent.
We continue to see evidence of the remarkable difference this technology continues to make in the lives of ordinary people.
MORE INTERNET NEWS
Terragon Group releases Digital Insights on the Nigerian banksTerragon Group has released its Research Report which highlights the use of digital media by Nigerian banks and what impact these activities have on their overall business. Read More
BOFINET concludes Sekoma-Tsabong optic fibre projectBotswana Fibre Networks has successfully concluded its 360km Sekoma-Tsabong route optical fibre project. Read More
MainOne extends cable to CamerounMainOne has announced the extension of its world-class submarine fiber optic cable network from its Cable Landing Station in Lagos, Nigeria to Kribi, Cameroun. Read More
PayPal, MallforAfrica join forces to give Kenyan shoppers more online payment optionsMallforAfrica, a global e-commerce company that enables African consumers access to over 8.5 billion items, is teaming up with PayPal, one of the world’s most-loved ways to pay and get paid, through internet and mobile, to make online shopping from key markets outside of Kenya as easy as ... Read More
Alan Knott-Craig Jr to launch new ventureFormer Mxit CEO Alan Knott-Craig Jr has announced the imminent commercial launch of HeroTel, a new venture seeking to consolidate Wireless Internet providers (WISPs). Read More
Click n Compare takes off AfricaCNC Group, parent company of the Click n Compare comparison website, is expanding its African footprint. Read More
Surfline Communications – one year of leading 4G LTE revolution in GhanaGhana’s leading 4G LTE network provider, Surfline Communications, is celebrating its first anniversary in grand style. Read More
MTN Business announces a partnership with Microsoft to offer a cloud solutionMTN Business has announced a strategic partnership with Microsoft to provide a pan-African cloud platform that offers customers a true hybrid cloud solution serviced from MTN’s data centres. Read More
WACS Phase 1 upgrades completeUpgrades on Phase 1 of the West Africa Cable System (WACS) cable have been completed. Read More
Airtel provides Kakamega police with free InternetAirtel has connected Kakamega Police County Headquarters to the internet for free. Read More
FEATURED STORYYoung innovators shine during pitch sessions
Botswana saw an array of upcoming tech wizards selling their ideas during the Vendors’ Day pitch sessions this week.
BEST READ NEWS
IN DEPTHHigh tech homes: Just press play
High tech, digital homes where everything is automated and connected aren’t the stuff of science fiction any longer, says BNC Technology.
COMPANY NEWSMTN Business launches Supplier Development Programme in Mpumalanga
MTN Business has reaffirmed its commitment to develop small and medium-sized enterprises (SMEs) within Nelspruit by extending its Supplier Development Programme (SDP) and Accelerator Programme (AP), the company’s enterprise ...