Samsung opens new brand store in Gaborone
BUSINESS| Oct. 26, 2012, 9:35 a.m.
Samsung has opened another new brand store in Gaborone, Botswana, which will host a full range of Samsung products including visual display, IT solutions, digital imaging, digital appliances, mobile communications and digital air solutions.
Mokgethi Magapa, Country Manager of Samsung Botswana, says: “Samsung believes wholeheartedly in delivering consumer-centric solutions, not only in terms of the remarkable and relevant products we develop, but also in respect to ensuring they are conveniently accessible to all our customers in Botswana. Experiential product displays are key to ensuring that consumers understand our products and can make informed purchase decisions and our new store offers just this – the opportunity to engage directly with our full range of products from mobile phones to washing machines.”
The new brand store, at the Airport Junction Shopping Centre, in Gaborone, Botswana is the second brand store in the country and has been undertaken in partnership with brand partner, Digital Experience Airport Junction.
“The consumers in this area expect the very best from modern brands – not only from a product perspective, but from a shopping experience too, and our new brand store allows us to meet this growing need. And of course, as it will be its opening week, we are excited to be able to offer our customers some fantastic opening specials for some of our key product lines, which we encourage everyone to come and see for themselves,” says Thilo Naicker of Digital Experience Airport Junction.
Samsung says it plans to continue increasing its brand presence by revamping all its current stores as well as expanding and developing new brand stores throughout Southern Africa.
“We will continue building these stores regionally – all of which will be aimed at stimulating interest in Samsung products and demonstrating the brands growth within the consumer electronics sector,” says Magapa.
MORE BUSINESS NEWS
Airtel divests telecoms tower assets in DRC to Helios Towers AfricaBharti Airtel International and Helios Towers Africa have announced an agreement for the divestment of approximately 950 telecoms towers in the DRC from Airtel to Helois Towers Africa. Read More
Networks Unlimited opens head office for Africa in MauritiusNetworks Unlimited has opened a head office servicing its African business in Mauritius. Read More
Orange completes Tigo acquisition in DRCLess than three months after signing an agreement with Millicom, Orange has completed the acquisition of 100% of the mobile operator Tigo in the Democratic Republic of the Congo (DRC). Read More
New cloud platform offers SMEs greater convenienceMTN Business has unveiled a new cloud delivery platform in Rwanda and Cameroon, which will enable SMEs to access cloud services with greater ease. Read More
Travelport appoints new regional manager for East African headquartersNita Nagi, formerly of Kenya Airways, has been named as the new lead for Kenya, Uganda, Rwanda and Burundi. Read More
Orange completes the acquisition of the Liberian mobile operator CellcomLiberia will now become the 20th country in Africa and the Middle East to join the Orange group with the acquisition by Orange of Cellcom, Liberia’s leading mobile operator. Read More
Orange invests in African e-commerce leader Africa Internet GroupOrange has announced the acquisition of a 75 million-euro equity interest in Africa Internet Group. Read More
HR departments need to keep pace with technology’s accelerating speedThe world of human resources (HR) is changing at a speed that is leaving most HR departments behind. New technology is bringing more transparency into the job market and into the performance of the HR department, creating new challenges for HR directors. Read More
Survey provides glimpse into the world of young entrepreneurs in AfricaThe Anzisha Prize, the premier award for Africa’s best young entrepreneurs, published the Anzisha Youth Entrepreneurship Survey 2016 this month, which provides a snapshot of the realities facing young entrepreneurs in Africa. Read More
FEATURED STORYCriticism over Remita borne out of ignorance, says SystemSpecs
The CEO of SystemSpecs, the company behind the revenue-saving Nigerian Single Treasury Account (TSA) system, speaks to Biztechafrica.
BEST READ NEWS
IN DEPTHIBM Opens First Cloud Data Centre in South Africa
IBM is opening a new IBM Cloud Data Centre in Johannesburg, South Africa. The new cloud center is the result of a close collaboration with Gijima and Vodacom and is designed to support cloud adoption and customer demand across the continent.