Safaricom slashes SMS rates

MOBILE

|
Image: Bob Collymore, Safaricom CEO. By Safaricom
Bob Collymore, Safaricom CEO

Kenyan mobile operator Safaricom has slashed its SMS rates across all local networks to as low as Kshs 1 (one US cent). This comes amid stiff competition in Kenya’ s mobile arena.

Announcing the new tariffs, Safaricom CEO Bob Collymore said the reduced SMS rates are a permanent tariff proposition applicable to all PrePay and PostPay subscribers.

“ We are lowering the cost of sending text messages to any local network by giving our entire subscriber base an SMS rate of Kshs 1/- for Safaricom to Safaricom and Kshs 2/- for SMSes from Safaricom to other local networks,” said Collymore.

With the new SMS rates, Safaricom subscribers will save up to 71%, when sending Safaricom to Safaricom SMSes, and up to 60% when sending SMS’ s to other local networks.

“ The launch of this proposition takes into consideration our over 17 million subscribers, across the whole country, all having a variety of needs that must be addressed, and where possible, in uniformity,” Collymore said.

“ In this increasingly competitive environment, Safaricom must continue to ensure that our customers’ needs are the central point of all our actions,” he said.

Previously, subscribers were paying Kshs 3.50/- for SMSes sent within the Safaricom network and Kshs 5/- for SMSes sent to other local networks.



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE MOBILE NEWS

Student, others now landlords in MTN Trutalk promo

More lucky winners have emerged in the MTN Trutalk Best 11 Promo. At the final prize presentation ceremony held in Victoria Island, Lagos, at the weekend, some lucky winners were presented with gift of houses worth N15million each. Read More

Airtel, Ericsson extend partnership with LTE deployment in Gabon

Airtel Gabon has partnered with Ericsson for the deployment of next generation LTE technology and mobile network transformation.  Read More

Afmobi promises Nigerians jobs with offline platform

A team of experts at Afmobi Nigeria have designed a wireless platform that will create jobs or make Nigerians entrepreneurs through a plethora of fun apps, games, movie, music, pictures and business content hosted on a ‘magical fun box’ called Palmplay offline TM. Read More

The hospital of tomorrow uses mobile

Aruba Networks discusses how mobile technology is creating a radical shift in the future of healthcare. Read More

MNOs prefer paying fines to compliance, says NCC

The NCC has expressed disgust at the attitude of mobile network operators (MNOs) in Nigeria when it comes to compliance.    Read More

Safaricom announces new suite of data products

Safaricom has announced a suite of new data products that will offer its subscribers access to faster data more conveniently. Read More

African wireless to benefit from Fortinet’s Meru acquisition

Enterprises looking to boost their wireless network security, capacity and control are set to benefit from Fortinet’s pending acquisition of Meru Networks, says the Fortinet Africa team. Read More

BlackBerry makes $137m from software, technology licensing in 3 months

BlackBerry Limited this week reported its financial results for the three months ended May 3 this year, showing earnings of $137 million from software and technology licensing revenue. Read More

Broadband a GDP enabler: MainOne

Broadband has a key role to play as an enabler to increase employment and grow GDP, MainOne CEO Funke Opeke told the recent Commonwealth Broadband Forum held in Abuja. Read More

BICS reports explosion in LTE roaming

BICS, a global wholesale carrier for voice, mobile data and capacity services, says it has witness a rapid increase in LTE roaming traffic over its market-leading IPX network.  Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

Kenyan SACCOS riding on innovation to attract customersKenyan SACCOS riding on innovation to attract customers

As confidence in mainstream banks remains low due to prohibitive interest rates, customers are embracing Savings and Credit Cooperatives (SACCO) as an alternative.

IN DEPTH

As curtain falls on MDGs, what next?As curtain falls on MDGs, what next?

Dr. Bjorn Lomborg, president of the Copenhagen Consensus Centre, speaks to Biztechafrica about setting smart targets.