Safaricom Marathon targets Kshs 60m for wildlife
MOBILEBy BiztechAfrica - Feb. 14, 2013, 11:01 a.m.
Safaricom has kicked off registration for this year’s Safaricom Marathon scheduled to take place on June 29th 2013 at the Lewa Wildlife Conservancy. Registration for the Marathon now in its 14th year will close on 10th of May with participants taking part in the 21km half marathon, 42km full marathon and 5km races.
This year’s event dubbed “Run for the Wild” is taking place on the back of an alarming dwindling of wildlife numbers in the country, due to runaway poaching activities in national parks across the country. In particular, there has been a marked increase of elephant poaching in the last 24 months which reached a crescendo with the massacre of a family of 12 elephants in a remote part of the Tsavo East National Park early this year.
“Poachers are willing to walk for days in hostile terrain in order to kill elephants for their tusks. I am sharing this story with you to show you how determined these criminals are to get what they want. You and I will therefore have to double our efforts to protect our wild life with as much if not more determination,” said Safaricom CEO, Bob Collymore.
A breakdown of funds raise last year shows that, education and healthcare projects got Kshs. 5.46 million and 3.78 million respectively whereas a further 35% of the revenue was invested in the Lewa Wildlife Conservancy which is home to a variety of large African wildlife to include lions, elephants, rhinoceros, and the Cape buffalo.
“The Safaricom Marathon has earned a reputation for being one of the toughest endurance races in the world – last year attracting some 1,200 runners which included over 35 nationalities. More importantly, the event has also become one of Kenya’s greatest fundraising initiatives,” said Chief Executive Officer of the Tusk Trust, Charlie Mayhew.
Registration forms are available on the Safaricom Marathon website. http://www.safaricom.co.ke/safaricommarathon/
MORE MOBILE NEWS
TV users cut the cordA new report from Juniper Research has found that by 2017, 2 billion mobile and tablet users will watch TV and video on their devices. Read More
Three new mobile social platforms for AfricaMara Online has launched a suite of professional, personal and social tools for communicating, networking, innovating and collaborating across borders. Read More
IFC promotes mobile financial services in Cote d’IvoireIFC and the MasterCard Foundation this week convened key financial industry players to build further momentum for mobile financial services in Cote d’Ivoire. Read More
Nokia introduces new flagship phoneNokia has unveiled the Nokia Lumia 925, described as a new interpretation of world’s most innovative smartphone. Read More
KasiMP3, GoMetro take mobile music to SA rail commutersA new partnership will see rail commuters in South Africa enjoying free and legal music from over 40,000 music artists from across Africa. Read More
NBIC launches mobile labThe Namibia Business Innovation Centre (NBIC) has launched a Mobile Lab with the aim of giving mobile developers a platform to develop mobile applications and to launch them into the market. Read More
Safaricom gives Kshs. 10m to flood victimsThe Safaricom Foundation has donated Kshs.10 million to fund rescue efforts for flood victims following a USD 3.5 million (Kshs.292, 950,000) appeal by the Kenya Red Cross. Read More
TNM launches mobile bankingTelekom Networks Malawi Limited (TNM) has launched a mobile banking facility, TNM Mpamba. Read More
Mobility changing the face of African enterpriseMobility is changing the way business is run across Africa, and the IT department needs to step up to enable it, says Ayanda Dlamini Business Development Manager at LGR Telecommunications. Read More
FEATURED STORYICT opens doors for Kenyan slum dwellers
A Nairobi based group is equipping high school girls from Nairobi's slums with ICT skills to help them participate meaningfully in building the economy.
BEST READ NEWS
IN DEPTHDollar-a-month broadband can change Africa
The Microsoft-led 4Afrika TV white spaces project, taking broadband to rural people for as little as a dollar a month, is now expanding in Kenya and launching in Tanzania.
COMPANY NEWSConnected services boosts company payroll and HR administration in West Africa
Connected Services enables SMEs to extend their desktop payroll and HR with an online solution that eases the growing burden of HR managers and payroll administrators.