Safaricom cuts call rate to doctor service
VALUE ADDED SERVICES| Oct. 12, 2012, 8:03 a.m.
Safaricom has slashed in half the cost of using its Daktari medical advice line.
The cost of calling the Daktari 1525 line is now to Kshs.10 per minute. Daktari 1525 is a teletriage service which allows customers to get medical help from qualified doctors through the phone by dialing 1525.
Safaricom CEO Bob Collymore noted that by reducing the call rates, more subscribers would now be able to access the Daktari 1525 service which was launched in November last year.
“The Daktari 1525 service was introduced so as to widen the bracket of Kenyans with access to quality healthcare. By reducing the call rates, our intention is to ensure that this vision is not inhibited by costs given that majority of Daktari 1525 users are in the Kshs. 0-500 range,” Collymore said.
Presently, Daktari 1525 service receives up to 2,000 callers per day. Since its launch last year; over 200,000 calls have been received for issues ranging from medical emergencies, suicide, reproductive health advice and information on small children who fall sick at night.
According to Dr Polly Okello, a Director at Call-a-Doc, majority of the callers come from Nairobi, Rift Valley and Central regions. He added that the Daktari 1525 service has set aside Wednesdays and Fridays as “specialist days” where Pediatricians and Gynaecologists are available to respond to calls.
“This follows the realization that many of the callers need specialist advice especially on matter to do with children and reproductive health,” Dr Okello said.
Kenya's doctor-patient ratio is one doctor for every 17,000 patients, which is far below the WHO recommended one doctor for every 1,000 patients. Safaricom says the Daktari 1525 service will help address this challenge and see people who would otherwise never get medical help from a doctor access it.
The Daktari 1525 service is co-owned by Safaricom and Call-a-Doc limited, an establishment that deals with the dissemination of medical information using modern communication tools. Safaricom offers the platform and connectivity while Call-a-Doc limited offers the expertise in medical services and hires doctors.
MORE VALUE ADDED SERVICES NEWS
Airtel, VeriFone Mobile Money speed up merchant enablementBharti Airtel and VeriFone Mobile Money have reached an agreement to offer VeriFone Mobile Money’s merchant enablement applications for mobile Tap n Pay across Airtel’s 17 operating countries in Africa. Read More
Safaricom cuts fees on low and medium value M-PESA transfersSafaricom has announced a targeted reduction of transaction fees levied by the operator on its most popular person to person M-PESA transaction bands. Read More
Stakeholders meet over Ghana mobile moneyStakeholders from Ghana’s financial and telecoms industry have held talks at an MTN Stakeholders Forum in Accra to discuss the way forward in the quest to make Ghana a cashless society. Read More
Village saving associations get mobile money productAirtel Uganda, Grameen Foundation and Plan Uganda have introduced a new Group Savings product for Village Savings and Loan Associations. Read More
Nigeria’s VAS providers ‘on brink of extinction’WASPAN chief Simon Aderinlola says unless the regulator intervenes, WASPAN may not have anything left to regulate. Kokumo Goodie reports. Read More
Onfon, Safaricom launch Name TunesOnfon Media, a leading Value Added Telecoms service provider, has partnered with leading integrated telecommunications service provider Safaricom to launch a new service called Name Tunes on the Skiza Platform. Read More
GCB Bank Ghana to go live with mobile commerce platformgoSwiff has connected its 50th bank client, GCB Bank Ltd. in Ghana, to leverage mobile point of sale (mPOS) on goSwiff mobile commerce platform. Read More
MTN Ghana resolved to encourage effective cashless societyMTN has reiterated its resolve to encourage and ensure an effective cashless society through the introduction and promotion of its mobile money service. Read More
Safaricom, Virtual City launch FMCG efficiency solutionSafaricom Business has partnered with innovative mobility solutions developer Virtual City, to launch an application designed to enhance service efficiency for the Fast Moving Consumer Goods (FMCG) sector. Read More
FEATURED STORYNigeria’s VAS providers ‘on brink of extinction’
WASPAN chief Simon Aderinlola says unless the regulator intervenes, WASPAN may not have anything left to regulate. Kokumo Goodie reports.
BEST READ NEWS
IN DEPTHKenya rolls out e-extension to improve agriculture
In a bid to curb the overwhelmed number of agricultural extension officers in Kenya, the ministry of agriculture is embracing technology with their introduction of E-Extension services, which are aimed at reaching out to over 7 million farmers annually.
COMPANY NEWSSchneider Electric trains 50,000 in energy management
Schneider Electric has trained more than 50,000 people in energy management as part of its BipBop energy access programme.