Rwanda govt punts mobile money
VALUE ADDED SERVICES| Feb. 8, 2012, 1:01 p.m.
Rwanda’s ICT Ministry has embarked on a campaign to grow the use of mobile money.
The Ministry of Information and Communications Technology says while the use of mobile banking and money transfers has grown in Rwanda, more public awareness is needed.
The Ministry said that the country’s mobile telephony subscriber base from had risen to 4.44 million subscribers. Although mobile phones are predominantly used for voice communication, a number of new services, including mobile money transfer, mobile banking and purchase of pre-paid electricity (cash power) and pay-TV subscriber credits have been progressively introduced.
The Ministry said: “As of December 2011, 424,326 subscribers have been registered as active users of mobile money transfer services, representing about only 9% of the total mobile subscriber base.
While banks and mobile communications service providers are diversifying their offers in bringing new services to mobile phone subscribers through standard public advertisements, there is a need to strengthen synergies between different stakeholders in order to address the critical issue of public awareness about economical opportunities and numerous benefits offered by electronic transactions using mobile telecommunications.”
To support this growth, the Ministry of ICT, in partnership with other stakeholders including Banks, RDB, Telecom Companies, EWASA as well as local Government leaders, has initiated a National ICT Awareness Campaign focusing on public awareness about the potential offered by Mobile Money Transfers and Mobile Banking services.
Starting with Kamonyi District the awareness campaign was organized as following:
- An interactive information session on mobile electronic transactions services targeting local Government and District opinion leaders,
- Public awareness campaign demonstrating the benefit brought about by electronic transaction services using mobile phones. Both ICT Bus, District Telecenters and mobile users’ support stands will be used,
- Public awareness campaign in the form of mini-expo targeting the general public and demonstrating practically how to register and utilize mobile phones for electronic money transfer, mobile banking and service payment.
The campaign will continue to the Kayonza, Rubavu and Musanze Districts.
MORE VALUE ADDED SERVICES NEWS
Over 20m airtime advances through PasavuteNet1 Mobile Solutions in partnership with Supa Pesa, has serviced more than 20 million airtime advance requests for the advance airtime service Pasavute from Telekom Networks Malawi (TNM). Read More
Smart wearables market to generate $53bn hardware revenues by 2019New findings from Juniper Research revealed that the global retail revenue from smart wearable devices will treble by 2016, before reaching $53.2 billion by 2019, compared to the $4.5 billion expected this year. Read More
MFarmer SMS redefines market access for Ugandan farmersUgandan smallholder farmers are benefitting from an ambitious innovative ICT mobile phone initiative that offers weather reports and up-to-date market information about changes in prices for agricultural commodities, thus granting them lucrative returns from their farming ventures. Read More
University of Yaounde I adopts MTN Mobile MoneyMTN Cameroon has signed a partnership agreement with the University of Yaounde I for the use of the MTN Mobile Money solution by students for their financial transactions with the university. Read More
Agents say Glo Xchange will empower NigeriansAgents of Nigeria’s super mobile money agent network, Glo Xchange have commended Globacom for the platform which is aimed at deepening financial inclusion and promoting Nigeria’s electronic payment system. Read More
Tigo Tanzania launches mobile money savings serviceMillicom-owned Tigo Tanzania has launched Tigo Wekeza - “Tigo Invests” - the world’s first mobile money service that allows customers to earn automatic returns on their balance. Read More
MasterCard, Apple to Integrate Apple Pay Cardholders for mobile paymentApple has unveiled Apple Pay that will enable MasterCard cardholders to use their iPhone 6, iPhone 6 Plus and Apple Watch for everyday purchases. Read More
MTN partners with Skrill to enable global digital payments for mobile moneyMTN and Skrill have announced a partnership agreement focused on helping MTN subscribers to take part in the global digital revolution by being able to use funds in their mobile wallets to buy from global internet brands integrated into the Skrill network. Read More
Tigo Cash users can now buy airtime for other networksRegistered users of Tigo Ghana’s Mobile Financial Service, Tigo Cash, can now purchase airtime for other networks for their friends and family in real time. Read More
FEATURED STORYMFarmer SMS redefines market access for Ugandan farmers
Ugandan smallholder farmers are benefitting from an ambitious innovative ICT mobile phone initiative that offers weather reports and up-to-date market information about changes in prices for agricultural commodities, thus granting them lucrative returns from their farming ventures.
BEST READ NEWS
IN DEPTHNIG President speaks his mind
Bayo Banjo, CEO, Disc Communications and President, Nigeria Internet Group (NIG) says the proposed licensing of infrastructure companies by the Nigeria Communications Commission (NCC) will breed corruption and entrench monopolistic practices. Kokumo Goodie reports.
COMPANY NEWSVMware announces general availability of new solutions for building, managing and protecting softwar
VMware has announced the general availability of VMware NSX 6.1, VMware vCenter Site Recovery Manager 5.8, VMware vCloud Suite 5.8, VMware vRealize Operations Insight, VMware vRealize Suite ...