RIM expands Nigerian presence

TELECOMS

|
Image: By RIM
RIM expands Nigerian presence

Research In Motion (RIM) the maker of BlackBerry smartphones, has expanded its presence in Nigeria, and announced the first official BlackBerry-branded retail store in Lagos.

RIM says the move marks the expansion of its footprint in Africa from its headquarters in Johannesburg, South Africa, and underlines the company’s commitment to its partners and customers in one of the world’s fastest growing mobile markets[1].

 

Robert Bose, Regional Managing Director for the Middle East and Africa said: “As the leading smartphone provider in Nigeria and in Africa overall, our customers are our number one priority, so we are very pleased to cement our physical presence with local staff, establish a new legal entity and work with local business partners to expand our retail and customer care across Nigeria.”

RIM, in association with mobile phone distributor Slot Nigeria, officially opened the BlackBerry by SLOT store in Nigeria at Computer Village in Ikeja, Lagos yesterday. The store is designed to provide Nigerian customers with a first-class, authentic BlackBerry purchasing experience, including free software upgrades from the facility in the Computer Village store. BlackBerry smartphones that can be upgraded to OS 7.1 include the BlackBerry Bold 9900, BlackBerry Torch 9810, BlackBerry Torch  9860, BlackBerry Curve 9360 and the BlackBerry Curve 9380.

In the BlackBerry by SLOT store, customers can find:

  • A full-range of live BlackBerry smartphones to try
  • Free device set-up and free software upgrade facilities
  • Fully-trained staff who provide expert advice and assistance
  • A BlackBerry Expert Center that offers leading after-sales service (all products sold in the store come with a 12-month warranty)

All BlackBerry smartphones purchased at the BlackBerry by Slot Nigeria store will be set-up for free and consumers will be provided with quick and easy steps to ensure that their handset is authentic, such as the start-up splash screen logo and an authentic seal on the BlackBerry smartphone’s box.

As part of its expanded retail footprint and ongoing commitment to enhanced customer service RIM will provide software upgrade stations in 60 more retail stores nationwide.

RIM also plans to introduce in-warranty repair and after-sales support in retail stores located in Lagos, Abuja and Port Harcourt to help customers get the most of their BlackBerry smartphone. in addition to providing software upgrades, the drop-in centres will provide the full end-to-end service in a thriving retail environment, including parts, repairs, and replacements.

Commenting on the store opening Robert Bose added: “Today, BlackBerry is sold in about 300 retail stores nationwide. Our strategy is to continue working with local partners to help deliver a strong retail presence and after sales service that will provide our Nigerian customers with the optimal BlackBerry experience. With our new regional entity, we are looking forward to further cementing our relationship with the Nigerian market and working with our partners to support both our customer base and the transformation of the ICT industry in West Africa.”



 


With BlackBerry expanding in Nigeria, local celebrities and business people say why they love the brand.


Share the News

Get Daily Newsletter

comments powered by Disqus

MORE TELECOMS NEWS

Samsung: Nigeria a strategic market

Samsung Electronics West Africa says the Nigerian market is strategic to its business in sub-Saharan Africa.  Read More

Ivory Coast builds 2 000 km fibre optic network

A 2 000 km fibre optic network is currently under construction in Ivory Coast, 1 600km of which will connect western and north-western parts of the country and 600 km to interlink cities and towns located in the north-eastern regions. Read More

‎TNM introduces new mobile internet services

Telekom Networks Malawi (TNM), one if the country's two mobile phones services provider, on Wednesday stepped up another gear in its mobile internet services with the launch of what the company is calling 'Revolutionary Smart Data Package'. Read More

Airtel, British Council sign digital learning MOU

Airtel Malawi has signed a three-year-long partnership with the British Council that will connect primary school classrooms in the country with ICT facilities. Read More

Burkina Faso makes available 20m new mobile numbers

Burkina Faso has made available about 20 million new mobile numbers to help operators allocate them to their potential new users. Read More

NCC, NESREA close ranks on setbacks for BTS

The NCC and the National Environmental Standards and Regulations Enfor‎cement Agency have harmonised their position on the appropriate setback distance for new telecoms BTS.  Read More

Huawei to build Congo-Gabon network

Huawei has won the contract to build a fibre optic network that will interconnect Congo Brazzaville and Gabon. Read More

MTN Ghana wins ICT company of the year award

MTN Ghana, the leading telecommunications company in Ghana, has been adjudged the best Information Communication Technology Company of the Year at the 3rd edition of the Association of Ghana Industries (AGI) Awards.  Read More

Airtel to divest Zambia, Rwanda tower assets to IHS

Bharti Airtel Limited today announced agreements under which IHS will acquire over 1,100 telecoms towers across Zambia and Rwanda. Read More

Togo’s 3rd mobile operator to be disclosed in 2015

The identity of Togo’s third mobile operator will only be made public in 2015, the government said. Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoice

FEATURED STORY

PWC: Optimism abounds but a bumpy journey ahead for somePWC: Optimism abounds but a bumpy journey ahead for some

PwC’s ‘Capital Projects & infrastructure in East Africa, Southern Africa and West Africa,’ report says infrastructure spend in the region is projected to reach $180bn per annum by 2025.

IN DEPTH

Africa lags on digital migration Africa lags on digital migration

Only three African countries have so far completed the digital migration process, and serious issues are hampering the migration in other nations.