Orange Money partnership grows network
VALUE ADDED SERVICES| Dec. 22, 2011, 2:32 p.m.
By Carole Kimutai, Nairobi, Kenya
Orange Money has expanded its footprint with the opening of mobile money transfer outlets in all Nakumatt Supermarket branches countrywide. This is as a result of a partnership between Telkom Kenya and Pep Intermedius, a financial intermediary with exclusive access to all Nakumatt stores.
During the signing of the partnership, the Chief Executive Officer, Mickael Ghossein, said the decision to partner with Pep Intermedius was informed by the need of making the versatile mobile money solution more accessible to customers.
“We recognise the need to increase accessibility of this e-commerce platform at more convenient locations. By partnering with Pep Intermedius, we shall offer our services in the more than 30 Nakumatt outlets across the country,” he said; adding that these were bound to grow based on Nakumatt’s rapid expansion plan that saw it launch another shopping outlet in Nakuru this week.
Welcoming Orange Money into Nakumatt, the retail giant’s Chief Executive Officer Atul Shah said that partnership was consistent with their desire to make the retail store a one-stop shopping centre. “We are aware that Orange Money recently launched a VISA Debit card to be used with our already robust Point of Sale terminals to ensure that the shopping experience for our customers is enhanced,” said Shah.
Natalie Houben, the Managing Director of Pep Intermedius was upbeat about the signing, citing the unique proposition that will be realised between Telkom Kenya and Pep.
“Orange Money is a dynamic service that is growing more so at a time when e-commerce is gaining currency in the Kenyan market. This coupled with the experience and efficient business model that we employ at Pep will see Orange Money services made accessible to more customers,” she said.
The deal with Pep Intermedius will also see Telkom Kenya cut down on operational costs significantly, while benefiting from the wide network chain provided by financial intermediary. PEP Intermedius Ltd (PEP) has been in the market for the last 7 years with a focus on the expansion of the mobile money market in the country.
MORE VALUE ADDED SERVICES NEWS
Airtel, VeriFone Mobile Money speed up merchant enablementBharti Airtel and VeriFone Mobile Money have reached an agreement to offer VeriFone Mobile Money’s merchant enablement applications for mobile Tap n Pay across Airtel’s 17 operating countries in Africa. Read More
Safaricom cuts fees on low and medium value M-PESA transfersSafaricom has announced a targeted reduction of transaction fees levied by the operator on its most popular person to person M-PESA transaction bands. Read More
Stakeholders meet over Ghana mobile moneyStakeholders from Ghana’s financial and telecoms industry have held talks at an MTN Stakeholders Forum in Accra to discuss the way forward in the quest to make Ghana a cashless society. Read More
Village saving associations get mobile money productAirtel Uganda, Grameen Foundation and Plan Uganda have introduced a new Group Savings product for Village Savings and Loan Associations. Read More
Nigeria’s VAS providers ‘on brink of extinction’WASPAN chief Simon Aderinlola says unless the regulator intervenes, WASPAN may not have anything left to regulate. Kokumo Goodie reports. Read More
Onfon, Safaricom launch Name TunesOnfon Media, a leading Value Added Telecoms service provider, has partnered with leading integrated telecommunications service provider Safaricom to launch a new service called Name Tunes on the Skiza Platform. Read More
GCB Bank Ghana to go live with mobile commerce platformgoSwiff has connected its 50th bank client, GCB Bank Ltd. in Ghana, to leverage mobile point of sale (mPOS) on goSwiff mobile commerce platform. Read More
MTN Ghana resolved to encourage effective cashless societyMTN has reiterated its resolve to encourage and ensure an effective cashless society through the introduction and promotion of its mobile money service. Read More
Safaricom, Virtual City launch FMCG efficiency solutionSafaricom Business has partnered with innovative mobility solutions developer Virtual City, to launch an application designed to enhance service efficiency for the Fast Moving Consumer Goods (FMCG) sector. Read More
FEATURED STORYNigeria’s VAS providers ‘on brink of extinction’
WASPAN chief Simon Aderinlola says unless the regulator intervenes, WASPAN may not have anything left to regulate. Kokumo Goodie reports.
BEST READ NEWS
IN DEPTHKenya rolls out e-extension to improve agriculture
In a bid to curb the overwhelmed number of agricultural extension officers in Kenya, the ministry of agriculture is embracing technology with their introduction of E-Extension services, which are aimed at reaching out to over 7 million farmers annually.
COMPANY NEWSSchneider Electric trains 50,000 in energy management
Schneider Electric has trained more than 50,000 people in energy management as part of its BipBop energy access programme.