Nokia, Vodacom take Asha to Tanzania
TELECOMS| July 21, 2012, 12:22 p.m.
By Hudson Kazonta, Dar es Salaam, Tanzania
Vodacom Tanzania and Nokia they have entered into a joint promotion that will see the introduction of two new mobile phones to the market.
The mobile phones, which are targeting the youth market in the country, are the Nokia Asha 200 and Nokia Asha 302.
Vodacom will run a campaign that will see Nokia Asha 200, a data enabled device for young professionals, sell at Tsh149,999 and Nokia Asha 302, the first to offer Mail for Exchange, sell at Tsh 219,999.
Customers will get double airtime and internet bundle for free to be used within 7 days for six months once they top up either Tsh1,000, Tsh2,000 or Tsh 5,000 for the first time. Facebook, Twitter and Wikipedia will also be accessed for free.
According to Vodacom Tanzania the campaign will aim at maintaining and growing Vodacom's market share and leadership, adding that the youth form a big percentage of the population of Tanzania, hence the need to give them affordable services and products.
There will be regular countrywide activations, which will enable many customers to be reached, and this is one of the many launches Vodacom Tanzania has planned for this year.
The Nokia Asha range of mobile phones offer consumers integrated social networking, entertainment and thousands of apps at their finger-tips.
They also provide consumers with freedom of choice when it comes to design, colour, form factor and price - many compelling reasons for consumers to buy.
MORE TELECOMS NEWS
MTN Rwanda launches Business Call Assist for SMEsMTN Rwanda has launched a cost-effective answering position and personal call management tool designed specifically for small and medium enterprises. Read More
Airtel Ghana launches groundbreaking home solutionAirtel Ghana has launched a groundbreaking home solution dubbed Airtel Quonect to provide unparalleled Communication, Connectivity and Collaborative solutions for the modern home. Read More
Ghana Chamber of Telecoms appoints Vodafone CEO as new board chairmanThe Ghana Chamber of Telecommunications has appointed the CEO of Vodafone, Ms. Yolanda Cuba, as Chairperson for the ensuing year, with MTN CEO Ebenezer Asante as Vice Chair. Read More
Telecoms Hall of Fame inducts Glo chairman, AdenugaGlobacom has been named best mobile operator for the year 2016, while its chairman, Dr. Mike Adenuga Jr., has been inducted into the Telecoms Hall of Fame for Telecoms Development as a Platinum member. Read More
Etisalat kicks off Nigerian photo competitionEtisalat Nigeria, in line with its commitment to promote innovation and creativity, has announced the opening of the 2016 Etisalat Photography Competition. Read More
Tigo Ghana rewards customer loyalty with new promoTigo Ghana has launched another promo geared towards rewarding and appreciating its customers. Read More
NCA to prosecute mast owners who host illegal transmission equipmentGhana’s telecoms regulator the National Communication Authority (NCA) has sounded a word of caution to operators of communication masts in the country to desist from hosting illegal transmission equipment off their masts or face prosecution. Read More
Safaricom drops roaming charges by up to 99%Following successful negotiations with its global network of partners, Safaricom has reduced roaming charges for calls and data by up to 99 per cent for over 200 networks across the world. Read More
Nigeria’s fifth telco, ntel, appoints Danjuma board chairmanNatCom Development & Investment Limited (NatCom) trading as ntel, has announced a key addition to its board and the emergence of elder statesman, accomplished businessman and respected philanthropist, Gen TY Danjuma (retd) as Chairman. Read More
FEATURED STORYFinancial services sees AI as both opportunity and threat
Banking is already a key area where technology is having an impact throughout Africa, and a new survey assesses the impact artificial intelligence will have on this sector.
BEST READ NEWS
IN DEPTHAccess and Use of ICT stats released
Statistics Botswana has released the first results of the 2014 Information and Communication Technology Household Survey.