Nokia showcases Asha phones in Nigeria

TELECOMS

|
Image: Nokia West Africa GM Chris Brown; MTN Nigeria Manager-VAS Marketing Ademuyiwa Ashiru; and Nokia West-Africa’s Silvin Sinan. By Lukas Ajanaku
 Nokia West Africa GM Chris Brown; MTN Nigeria Manager-VAS Marketing Ademuyiwa Ashiru; and Nokia West-Africa’s Silvin Sinan

By Lukas Ajanaku, Lagos, Nigeria

In a bid to continually deliver unmatched mobile experience to its teeming customers, Nokia has unveiled the Asha range of products into the Nigerian market.

The launch event, which took place in Lagos recently, saw the official introduction of the Nokia Asha 201 and Nokia Asha 303 into the Nigerian market.

Nokia Asha phones  are messaging devices produced with full QWERTY keypad for  quick  and  easy  text  input yet quite affordable. The Asha range are available at the very affordable prize of mobile phones but imbued with the distinct features of smart phones.

General Manager Sales, Nokia Nigeria, Chris Brown said consumers could now send  text  messages,  emails  and  chats with their friends with the added speed  advantage of QWERTY. They can also view their friends status updates and  tweet  right there on their home screen and download thousands of free applications from the proprietary Nokia store.

Nokia’s Solutions Marketing Manager,  Kesiena  Ogbemi  said in a product presentation that the Asha range of mobile devices represents futuristic concepts already being delivered to users. He said: “Asha means hope and we see the next generation as one that is bound to be connected beyond calls and text messaging. Thus today, we are launching an ambition and not devices.’’

Brown added that Nokia Asha was consistent with the company’s tradition of always churning out devices that suit consumer needs.

He  stated: “We are making phones that give users a great experience and in Asha  201  and  303, we are giving young people devices that are trendy and packed with lots of exciting applications.

He added that besides having a QWERTY keyad, Asha 201 and 303 handsets also give users  access to the Nokia store, where thousands of free applications can be downloaded and they come with a one-month free data plan from MTN Nigeria to allow internet access.

Nokia Asha 201 comes with fully integrated social  networks  to  make consumers stay connected to friends and networks via  Nimbuzz,  Facebook  chats  and  more.  It  also  has  high performance loudspeakers  to  enable  consumers  share favourite music with friends and support for up to 32G with a microSD memory card.

The  Nokia  Asha  303  comes  with  all  tools on the homescreen, meaning consumers can view their friends’ updates and tweet with one click. It also comes with touchscreen capabilities and a Nokia Brower that gives consumers faster and more cost effective web browsing  experience.  The Nokia Browser compresses consumer data by up to 90%, which means consumers can spend less money and less time surfing the internet.



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE TELECOMS NEWS

MTN Ghana named Telecoms Company of the year

MTN Ghana emerged the winner in categories like Mobile Operator of the Year, Mobile Money Service of the Year, Customer Service Company of the Year and Cloud Company of the Year at this year’s Ghana Telecoms Awards.  Read More

Etisalat warns of disruption to network over fuel scarcity

Etisalat Nigeria has joined other mobile network operators (MNOs) in Nigeria to warn its subscribers that its services may start experiencing glitches due to the ongoing fuel scarcity. Read More

Nigerian fuel scarcity threatens telecoms

The ongoing fuel scarcity in Nigeria, where many enterprises rely on generators to stay operational, is threatening the delivery of telecoms services. Read More

NCC halts MTN’s new tariff plans

The Nigerian Communications Commission (NCC) has halted a tariff plan called MTN TruTalk+ saying it did not give any approval for such service.  Read More

Significant improvements in network quality for Tigo customers on Accra-Takoradi route

Following the upgrade of its Microwave backbone between Accra and Takoradi telecom operator Tigo says its customers along the stretch will continue to enjoy a seamless connection every time there is a fibre cut.  Read More

Airtel staff take to streets with ‘too much’ combo packs

A team of staff and management of Airtel Ghana has embarked a rigorous concentrated market blitz to promote the company’s newly outdoored innovative product – “Too Much”. Read More

WIOCC, Dalkom Somalia win service innovation award

WIOCC and its shareholder Dalkom Somalia have won the Wholesale Service Innovation Award at the Global Telecoms Business (GTB) Innovation Awards Summit 2015 for bringing direct, high-capacity, international connectivity to Somalia for the first time. Read More

UNGC renews Safaricom CEO term

The United Nations Secretary General Ban Ki Moon has renewed Safaricom CEO Bob Collymore’s term as a Board Member of the United Nations Global Compact (UNGC).   Read More

ITU marks 150th anniversary with global celebrations

ITU celebrated its 150th anniversary on 17 May, marking a long and illustrious history at the cutting edge of communication technologies. Read More

Airtel launches MPLS for enterprise customers

In a significant move aimed at enhancing connectivity options for its corporate customers, leading telecommunications service provider Airtel Nigeria has launched a secure Multiprotocol Label Switching (MPLS) network aimed at facilitating superior and cost effective branch connectivity both locally and globally. Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

The transformative power of affordable smartphones and unlimited data in GhanaThe transformative power of affordable smartphones and unlimited data in Ghana

Smartphones are helping transform their lives of ordinary people in Ghana, Reports Nana Appiah Acquaye.

IN DEPTH

NIMC infrastructure must be managed by credible people: NIMC chiefNIMC infrastructure must be managed by credible people: NIMC chief

NIMC’s chief speaks to Kokumo Goodie about the role of the NIMC and his own legacy.