MTN Zambia launches K3.6 billion Christmas promotion
TELECOMS| Oct. 15, 2012, 9:14 p.m.
By Edith Mwale, Lusaka, Zambia
MTN Zambia has launched a K3.6 billion (about USD720, 000), 90-day Y’ello Christmas promotion, which will see MTN subscribers stand a chance to win a Toyota Corolla every day.
MTN says the initiative is aimed at showing appreciation to the company's customers by changing their lives through winning promotions.
MTN Zambia chief executive officer Abdul Ismail says the company will continue to provide affordable quality telecommunication products and service to remain relevant in the country’s communication industry.
Ismail said: “The MTN had made significant growth with more than three million customers by the end of June this year and that it challenged itself to finding solutions by taking a dynamic approach to business and making things better for the community.”
The promotion, which opened to MTN subscribers last week, will run up to January 7, 2013. The promotion is already heavily advertised in the country’s electronic and print media.
This is MTN’s largest promotion this year after the “Let Go Beeg” whose results was manipulated by the company’s IT specialist, who made his girlfriend the winner.
MORE TELECOMS NEWS
Airtel Ghana launches groundbreaking home solutionAirtel Ghana has launched a groundbreaking home solution dubbed Airtel Quonect to provide unparalleled Communication, Connectivity and Collaborative solutions for the modern home. Read More
Ghana Chamber of Telecoms appoints Vodafone CEO as new board chairmanThe Ghana Chamber of Telecommunications has appointed the CEO of Vodafone, Ms. Yolanda Cuba, as Chairperson for the ensuing year, with MTN CEO Ebenezer Asante as Vice Chair. Read More
Telecoms Hall of Fame inducts Glo chairman, AdenugaGlobacom has been named best mobile operator for the year 2016, while its chairman, Dr. Mike Adenuga Jr., has been inducted into the Telecoms Hall of Fame for Telecoms Development as a Platinum member. Read More
Etisalat kicks off Nigerian photo competitionEtisalat Nigeria, in line with its commitment to promote innovation and creativity, has announced the opening of the 2016 Etisalat Photography Competition. Read More
Tigo Ghana rewards customer loyalty with new promoTigo Ghana has launched another promo geared towards rewarding and appreciating its customers. Read More
NCA to prosecute mast owners who host illegal transmission equipmentGhana’s telecoms regulator the National Communication Authority (NCA) has sounded a word of caution to operators of communication masts in the country to desist from hosting illegal transmission equipment off their masts or face prosecution. Read More
Safaricom drops roaming charges by up to 99%Following successful negotiations with its global network of partners, Safaricom has reduced roaming charges for calls and data by up to 99 per cent for over 200 networks across the world. Read More
Nigeria’s fifth telco, ntel, appoints Danjuma board chairmanNatCom Development & Investment Limited (NatCom) trading as ntel, has announced a key addition to its board and the emergence of elder statesman, accomplished businessman and respected philanthropist, Gen TY Danjuma (retd) as Chairman. Read More
MTN Nigeria prepares for listingMTN Nigeria is preparing to list its shares on The Nigerian Stock Exchange as part of a settlement arrangement with the Federal Government of Nigeria. Read More
FEATURED STORYFinancial services sees AI as both opportunity and threat
Banking is already a key area where technology is having an impact throughout Africa, and a new survey assesses the impact artificial intelligence will have on this sector.
BEST READ NEWS
IN DEPTHAccess and Use of ICT stats released
Statistics Botswana has released the first results of the 2014 Information and Communication Technology Household Survey.