MTN to re-run Beeg promo
BUSINESS| April 24, 2012, 10:35 a.m.
By Edith Mwale, Lusaka, Zambia
In the face of the promotion scandal that has potentially damaged MTN’s reputation; the company has announced it will repeat the promotion in order to award a genuine winner.
The first K1 billion Win ‘Beeg’ competition suffered a set-back and embarrassed MTN after allegations emerged that the winner may have been fraudulently selected because the winner was the girlfriend of the company’s IT specialist.
MTN chief executive officer Abdul Ismail said at a media briefing yesterday that the mobile telecommunication company will use a different ‘fool proof’ system in conducting the re-run of the draw to avoid alleged tampering of the system.
He said his company had a ‘zero tolerance on corruption’ hence the reason it is doing everything to assist law enforcement agencies particularly the Drug Enforcement Commission in their investigations.
Ismail said the MTN employee, Jones Ilukena, who is implicated in the matter has been suspended until investigations are concluded.
“We now have information that the winner of the K1 billion cash grand prize may have been fraudulently selected. It is very unfortunate the situation has occurred,” Ismail said.
While regretting the incident, Ismail said the promotion had been run in good faith and that it was genuinely meant to empower the winner.
He said MTN opted to re-run the draw despite the on-going investigations to assure its customers that the company means well. Ismail said the same data (customer information) will be used to ensure that a legitimate winner is chosen this time.
Ismail said MTN’s promotions are audited and reasonable security measures are put in place to ensure transparency in the selection of winners.
Last week Friday, the Drug Enforcement Commission instituted investigations on alleged fraud against the winner of the MTN BEEG promotion Namucana Sinuma and the MTN IT specialist Ilukena. Both Sinuma and Ilukena have been arrested by police over the scandal. According to Southern Province Commissioner of Police Brenda Muntemba, the software that was allegedly used to hack the computer system has been found and confiscated by the police.
So far, the Zambia Information and Communication Technology Authority, the country’s telecom sector regulator, has refused to comment on the scandal. But public outcry over the scandal is growing.
MORE BUSINESS NEWS
Barclays Africa launches RiseA new global start-up community has been launched to pioneer financial services and unlock Africa’s potential. Read More
JUA Energy enters Nigeria after success in KenyaAfter successfully entering the Kenyan market in April 2014, solar-powered systems and technological electronic accessories manufacturer brand JUA energy has launched in Nigeria to sell through e-tailer Jumia. Read More
Fundamo founder joins Nomanini’s advisory boardFundamo founder Hannes Van Rensburg, generally considered the father of mobile payments, has joined the advisory board of Nomanini, a South African-based, enterprise technology transactions platform provider. Read More
Airtel sponsors Indo-Africa ICT Expo 2015Airtel is sponsoring the Indo-Africa ICT Expo 2015 being held at the Kenyatta International Conference Centre (KICC) now underway in Nairobi. Read More
MTN acquires Smart Village to enhance its foothold in the fibre network spaceMTN has concluded a deal with MultiChoice to acquire Smart Village, which will accelerate the mobile operator’s fibre to the home (FTTH) strategy to be the provider of choice for high speed fibre network across South Africa. Read More
Agilitude opens East African office on the back of mobility and cloud growthSalesforce reseller and Consulting Partner Agilitude has announced that is has opened an office in Kenya, making East Africa its next target for growth. Read More
MTN gets ethics management committeeMTN Nigeria has set up an ethics management committee with the sole responsibility of managing ethics risks. Read More
200 entrepreneurs to launch innovative businessesOver 200 entrepreneurs from across Africa are set to receive resources, networking opportunities and mentorship from Microsoft 4Afrika and AMPION. Read More
Airtel Ghana MD named Marketing Woman of the YearThe Managing Director of Airtel Ghana, Lucy Quist, has been crowned Marketing Woman of the year at the Chartered Institute of Marketing Ghana (CIMG) Marketing Performance Awards. Read More
FEATURED STORYInnovative designer takes e-waste to another level
Gladys Muyenzelwa is a Gaborone based artist and designer who has an eye for ethnic and contemporary design. But unlike other designers, Muyenzelwa has found a way of using e-waste to make her creations.
BEST READ NEWS
IN DEPTHHigh tech homes: Just press play
High tech, digital homes where everything is automated and connected aren’t the stuff of science fiction any longer, says BNC Technology.
COMPANY NEWSLuba Freeport streamlines its sea of paper with Sage X3
Luba Freeport has implemented the Finance and Distribution modules of the Sage X3 business management solution to automate its business processes across finance and operations.