Kirusa, Perform, bring soccer news from Brazil

Kirusa, a specialist in voice messaging and social media mobile apps in emerging markets, has launched new exclusive soccer updates from Brazil, as a part of Kirusa's SportsConnect offering, in partnership with Goal.com, the world's largest digital football brand that reaches more than 52 million fans per month.

Sports Connect will now include daily soccer news bytes in three new categories:

  • #BlackstarsBrazil will offer daily news wraps about the Ghana football team.
  • #SuperEaglesBrazil will offer daily news wraps about the Nigerian football team.
  • #Goalnews from Brazil will offer daily news wraps focused on all African football teams.

Daniel Price, Head of Distribution, Africa & Middle East at PERFORM, added, "We are excited to partner with Kirusa in delivering the best of soccer news from the field to our subscribers."

The services will be available to mobile subscribers in the Congos, Ghana, Kenya, Nigeria, Rwanda, Uganda and Togo. Mobile users will receive a notification on their mobile phone, and can listen to the news at their convenience.

Commenting on the launch, Barinderpal Mumick, Vice President, Operations, Kirusa, said, "Sports Connect is an ideal service for anyone who wants to stay updated with the action associated with Africa's soccer teams. From match alerts to live scores, players' quotes to post match analysis, a treat is in store for football fanatics."

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