ITU to focus on digital signage

COMPUTING

|
Image: Times Square, New York City. By Wikimedia
Times Square, New York City

ITU will host a two-day workshop in Tokyo soon on the future and potential for digital signage.

ITU says the arresting digital displays of Times Square, Piccadilly Circus and Shibuya are just a foretaste of a brave new world of cityscapes illuminated by interactive, dynamic and highly targeted signage.

According to a new ITU-T Technology Watch Report, Digital signage: the right information in all the right places, advances in display technologies, declining manufacturing costs and a retail boom in emerging economies are all contributing to the rapid spread of large-scale high-definition display networks.

But it says the proprietary nature of current digital signage solutions is restricting the integration of applications across different networks and vendors. Interoperable global standards will be crucial to the future development of this emerging market, unlocking enormous value not just for display system developers, retailers and newscasters, but for governments and the community at large.

ITU says tomorrow’s dynamic signage can play a crucial civic role in areas like traffic management, public transport systems, safe crowd management at large events, control of people flows in public areas and private venues, and emergency response systems. But to do that effectively, standardised platforms will be crucial.

A two-day ITU Workshop on Digital Signage (13-14 December) in Tokyo, Japan, will explore this topic and examine concrete means to promote standardization work in the field. Remote participation is freely available and encouraged; simply enter the virtual meeting room at http://itu.adobeconnect.com/itudigitalsignage/. The meeting language will be English only.

Dr Hamadoun Touré, ITU Secretary-General: “The forecast three-fold growth in the market for these advanced signage technologies will undoubtedly be driven by better global standardization. Study Group 16 of our Telecommunication Standardization Bureau has taken an important first step by starting work on a Framework for Digital Signage Services. The resulting standard should be complete in the first half of 2012, and will give a significant boost to the digital signage industry.”



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE COMPUTING NEWS

Benin collection drive nets over 20 tons of e-waste

An e-waste collection drive coordinated by MTN and Ericsson in Benin has collected over 20 tons of e-waste. Read More

ASUS steps up Southern African service

ASUS has appointed Ensure Services as its authorised service partner, building on the company’s strategy to enhance after-sales service levels in Southern Africa.  Read More

Huawei: data centre investment will boost Nigerian connectivity

An increase in data centre investment would enhance connectivity in Nigeria and other developing countries, Huawei Technologies Company Limited has said. Read More

Africa could lead in moves to hybrid enterprise

With less legacy infrastructure to hold it back and rapid moves to mobile and cloud, African enterprise could become a leader in moves to the hybrid enterprise, says Karl Campbell, Regional Vice President for the UK and South Africa at Riverbed Technology. Read More

How technology eased Buhari’s victory: Zinox chief

The Chairman of the, Zinox Group, Chief Leo Stan Ekeh, says the deployment of technology in Nigeria’s general elections assisted the winner of the presidential polls, Gen Muhammadu Buhari (retd) to emerge ahead of his closest opponent, President Goodluck Jonathan. Read More

Youth employability the focus for Microsoft’s new Country Manager in Ghana

The newly appointed Country Manager for Microsoft in Ghana, Derek Appiah, says he sees significant potential in Ghana’s young population and is excited that Microsoft has a presence in the country to help unlock this potential. Read More

Samsung opens Digital Village in Nigeria

Samsung Electronics West Africa has launched its first Digital Village in the Oban community located in the Akamkpa Local Government Area of Cross River State.  Read More

Phase 3 Telecom urges gender parity in ICT

Phase3 Telecom has called for gender parity in the ICT sector, arguing that it is only by doing so that development could come to the African continent. Read More

Samsung launches Digital Village in Ghana

Samsung has partnered with UNESCO and the Government of Ghana to ensure accessibility of solar-powered technologies to the people of the Volo community. Read More

Stanbic Botswana launches Instant Money cash transfer

Stanbic Bank Botswana has launched a new service offering in the form of cardless ‘Instant Money.’ Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

Building an African Dream: The Wyzetalk journeyBuilding an African Dream: The Wyzetalk journey

Enterprise social networking company Wyzetalk examines the challenges and opportunities it encountered as a startup in Africa.

IN DEPTH

NIMC infrastructure must be managed by credible people: NIMC chiefNIMC infrastructure must be managed by credible people: NIMC chief

NIMC’s chief speaks to Kokumo Goodie about the role of the NIMC and his own legacy.

COMPANY NEWS

Microsoft, IICD launch employability hub in Ghana

Microsoft Ghana, in partnership with the International Institute for Communication and Development, has launched the TizaaWorks online platform, a one-stop online hub for employability and entrepreneurship.