ITU to focus on digital signage

COMPUTING

|
Image: Times Square, New York City. By Wikimedia
Times Square, New York City

ITU will host a two-day workshop in Tokyo soon on the future and potential for digital signage.

ITU says the arresting digital displays of Times Square, Piccadilly Circus and Shibuya are just a foretaste of a brave new world of cityscapes illuminated by interactive, dynamic and highly targeted signage.

According to a new ITU-T Technology Watch Report, Digital signage: the right information in all the right places, advances in display technologies, declining manufacturing costs and a retail boom in emerging economies are all contributing to the rapid spread of large-scale high-definition display networks.

But it says the proprietary nature of current digital signage solutions is restricting the integration of applications across different networks and vendors. Interoperable global standards will be crucial to the future development of this emerging market, unlocking enormous value not just for display system developers, retailers and newscasters, but for governments and the community at large.

ITU says tomorrow’s dynamic signage can play a crucial civic role in areas like traffic management, public transport systems, safe crowd management at large events, control of people flows in public areas and private venues, and emergency response systems. But to do that effectively, standardised platforms will be crucial.

A two-day ITU Workshop on Digital Signage (13-14 December) in Tokyo, Japan, will explore this topic and examine concrete means to promote standardization work in the field. Remote participation is freely available and encouraged; simply enter the virtual meeting room at http://itu.adobeconnect.com/itudigitalsignage/. The meeting language will be English only.

Dr Hamadoun Touré, ITU Secretary-General: “The forecast three-fold growth in the market for these advanced signage technologies will undoubtedly be driven by better global standardization. Study Group 16 of our Telecommunication Standardization Bureau has taken an important first step by starting work on a Framework for Digital Signage Services. The resulting standard should be complete in the first half of 2012, and will give a significant boost to the digital signage industry.”



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE COMPUTING NEWS

One Channel Botswana acquires top technical skills

As part of its future growth strategy, One Channel Botswana has announced that it is acquiring top industry skills.  Read More

Cloud - the perfect weapon for SMEs

Cloud Computing gives smaller companies unprecedented access to enterprise-grade software and infrastructure services – allowing them to grow rapidly and compete with larger, more established competitors, says T-Systems. Read More

AfDB, MasterCard to expand financial inclusion in Africa

The African Development Bank (AfDB) and MasterCard have announced a broad collaboration that aims to expand financial inclusion across the African continent by broadening access and usage of digital financial services. Read More

Partnership expands ICT support for Ebola fight in West Africa

Collaboration among NetHope, Facebook, the Paul G. Allen Family Foundation, Cisco, EveryLayer and Inveneo will provide sustainable Internet connectivity solutions to support frontline response efforts and long-term recovery in Sierra Leone, Liberia and Guinea. Read More

IT hiccups put Botswana varsity in disarray

Botswana’s biggest university, the University of Botswana (UB) has been hamstrung by an IT problem that threatens to throw the institution into disarray. Read More

Soronko Solutions takes Tech Needs Girls programme to deprived regions in Ghana

Over 300 girls in the Upper West region of Ghana will be receiving hands-on education on ICT, thanks to the Soronko Solutions Road show known as the Tech Needs Girls programme.  Read More

Mascom to hand over Kitsong centres

As has become tradition, this year, Mascom will hand over ten Business Communication Centres, popularly known as Kitsong Centres. Read More

Hot five tech trends for 2015

In2IT Technologies South Africa predicts this year’s top five tech trends. Read More

Human interface services revenue to break billion dollar barrier within 5 years

Juniper Research says that by 2019 the global market for services based on gesture and biometric interface technologies will be worth an estimated $1.2 billion. Read More

Pandora’s set-top-box

Controlling and facilitating access to the vast amount of content available on the internet and on our TVs, smart phones and myriad of other connected devices in the home today is no easy task, says Pace.  Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

UCC launches 2015 ACIA awardsUCC launches 2015 ACIA awards

Uganda has launched the fifth Annual Communications and Innovation Awards, which celebrate and foster ICT innovation and achievement.

IN DEPTH

Kenya’s digital TV battle hots up Kenya’s digital TV battle hots up

Kenya’s journey to Digital TV broadcasting took a new turn this week, when the Communication Authority of Kenya (CAK) accused three local media firms of intent to disrupt the process.

COMPANY NEWS

MTN to empower African businesses with AWS Direct Connect

MTN Group today announced it would be the first African company to offer Amazon Web Services (AWS) Direct Connect to business customers across multiple countries on the ...

“All Systems GO!” for the DStv Eutelsat Star Awards in Zambia

It’s “All Systems GO!” for the winners of the fourth edition of the DStv Eutelsat Star Awards to be announced at the awards ceremony in Lusaka, Zambia ...

Spectra Wireless, Microsoft 4Afrika launch first commercial TV white spaces services in Africa

University students will now get fast, affordable Internet bundles and receive zero-interest financing when purchasing a new device.