Ghana farmers get SMS info service

VALUE ADDED SERVICES

|
Image: By Esoko
Ghana farmers get SMS info service

MTN Ghana has launched the MTN/Esoko M-Agric Service, aimed at providing agricultural information in the form of SMS alerts to its customers.

The service will provide information on farming and agric produce through the short code 1900 at a cost of 8p per text. Customers can request for information such as produce price alerts, bids and offers, and news and advisories, using the short code. Other services available on the platform include, inventory counts and transport information.

MTN is sponsoring the training of 500 farmers on the use and benefits of the Esoko Information Product. These farmers will also enjoy free SMS subscription to Esoko’s market information for one year.

This initiative provides a platform for famers and agricultural enterprises to interact with their customers through the mobile phone.  

Launching the service, the Corporate Services Executive of MTN, Mrs. Cynthia Lumor, expressed the telecom giant’s excitement at being part of a project which demonstrates MTN’s commitment to innovation and the provision of world class telecom services to Ghanaians.

“We at MTN are very excited to partner Esoko on this project to make available to our valued customers relevant and up to date information related to farming. This is aimed at enriching the lives of our customers by providing them unlimited access to agricultural information,” she said.

She expressed the hope that the project would further boost the growth of the agricultural industry, described as the backbone of economic development of Ghana.

Esoko is an agricultural market information platform created to respond to the ever increasing cellular services in Africa which is managed on the web and delivered via mobile.  Individuals, agri-business, government and projects can use Esoko to collect and send out market data using simple text messaging. The platform provides automatic and personalized price alerts, buy and sell offers, bulk SMS messaging, stock counts and SMS polling.



Share the News

Get Daily Newsletter

Search News

comments powered by Disqus

MORE VALUE ADDED SERVICES NEWS

ALTON, WASPAN kick against NCC’s VAS regulatory framework

The Association of Licenced Telecommunications Operators of Nigeria (ALTON) and Wireless Application Service Providers of Nigeria (WASPAN) have opposed the NCC's regulatory framework for the Value Added Services subsector. Read More

MTN Ghana soon to pay interest on Mobile Money Wallet savings

The over six million registered customers of MTN Mobile Money will soon stand a chance of earning some interest on money kept in their wallets.  Read More

Tigo Pesa customers pocket $2.3m/- in quarterly profit share

Tigo Pesa users in Tanzania have been paid a total of $2.3m/- as profit share paid every quarter by Tanzania’s leading digital lifestyle telco. Read More

Jongla launches ‘lightest’ instant messaging service in Africa

Jongla has announced that it is launching its fast, open and light instant messaging app in Africa at the Mobile West Africa conference taking place in Lagos. Read More

Surfline introduces mobile top-up code

Surfline Communications has introduced another convenient way for customers to top up their Surfline account and activate their 4G LTE internet bundles.  Read More

Airtel Money Ghana launches biggest reward scheme yet

Airtel Ghana has announced the launch of the biggest scheme to reward customers who recharge or purchase airtime with Airtel Money. Read More

Letshego becomes licensed MasterCard Issuer in Mozambique

Botswana born Letshego Holdings Limited has announced it has received its official principle issuer license from MasterCard in Mozambique. The partnership will see further payment innovations being introduced into the market to its financial inclusion efforts.  Read More

World Bank tells policymakers “go cashless” to solve poverty

Alix Murphy, Senior Mobile Analyst at WorldRemit, discusses key findings from the World Bank’s new report on financial inclusion. Read More

Nomanini integrates with M-Pesa for merchant cash-in

Nomanini has announced it has integrated with M-Pesa in Mozambique, enabled via its local country partner, Mozambique Mobile Solutions (MMS). The move will allow merchants to use mobile money agents to top up their virtual vending accounts on Nomanini terminals. Read More

BEC, FNBB partnership eases fee payments

First National Bank of Botswana (FNBB) has partnered with Botswana Examinations Council (BEC) to enable payment of 2016 JCE and BGCE examinations for private candidates through the Bank’s electronic channels. Read More

PRESS OFFICES

Sage EnterpriseSAP AfricaTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4AfrikaNetworks UnlimitedArbor Networks

FEATURED STORY

Nigeria satellite resources to boost economic growthNigeria satellite resources to boost economic growth

The Management of NigComSat says Nigeria’s satellite resources are primed to help the nation in accelerating robust ICT infrastructure to boost economic development for the country.

IN DEPTH

IBM Opens First Cloud Data Centre in South AfricaIBM Opens First Cloud Data Centre in South Africa

IBM is opening a new IBM Cloud Data Centre in Johannesburg, South Africa. The new cloud center is the result of a close collaboration with Gijima and Vodacom and is designed to support cloud adoption and customer demand across the continent.  

COMPANY NEWS

RSA research reveals blind spots in threat detection

RSA, The Security Division of EMC, has released the results of a new Threat Detection Effectiveness Survey.

Networks Unlimited event highlights SimpliVity's new Omnistack Software

Leading data protection focused distributor invites hyperconverged vendor to discuss disaster recovery and data protection.

MTN and Ericsson lead the way with first LTE-U network

To future proof its business, MTN SA, together with Ericsson, has successfully trialled LTE-Unlicensed (LTE-U) at MTN’s flagship channel store in Morningside, Johannesburg.