BBM makes the dictionary

INDUSTRY

|
Image: By BiztechAfrica
BBM makes the dictionary

BBM™, another brand name for the popular BlackBerry® Messenger application, has officially entered modern day vernacular, with the announcement that it is to be included in the latest edition of the Collins English Dictionary.

The inclusion reflects the BBM service’s extraordinary global popularity, says BlackBerry maker RIM. From its humble origins as a business messaging tool, BBM is today used by over 56 million people worldwide, with 70% of customers ‘BBMing’ on a daily basis to communicate with friends, family and colleagues. In South Africa alone, over 98% of BlackBerry® customers use the BBM application.

RIM says the announcement from Collins reinforces a myriad of recent cultural references to ‘BBM’, most recently from Jamaican sprinter Usain Bolt. Moments after winning the 100m Olympic gold at London 2012, the world record holder gave a live television interview where he said: “All I gotta do is thank a few people on my BBM with my congrats and that’s pretty much it”. Music artists such as Tinie Tempah and Sean Kingston have both mentioned BBM in their respective songs ‘Miami to Ibiza’ and the aptly titled, ‘BBM’.

T.A. McCann, Vice President, BBM and Social Communities at BlackBerry maker RIM, commented: “The inclusion of BBM in the Collins English dictionary recognizes its status as one of the world’s most popular mobile social networks. In recent years, the term ‘BBM’ has transcended its technological origins to become a brand that is part of the everyday language of millions of people all over the world. The service itself continues to evolve, with ‘BBMers’ able to share content, create groups and even post status updates to other social networking sites such as Facebook® and Twitter® directly from the BBM app. We’re honoured that a word used daily by millions of our customers has been officially welcomed into the English language.”



Share the News

Get Daily Newsletter

Search News

comments powered by Disqus

MORE INDUSTRY NEWS

Carlson Wireless announces first chipset-based White Space Radio

Carlson Wireless Technologies, Inc., a global leader in TV White Space (TVWS) technology, is introducing its third generation TVWS chip module, the Picasso Gen3, to the global market.  Read More

Ingenico Group deploys cashless revenue collection solution in Kenya

Ingenico Group, the global leader in seamless payment, in partnership with Kenyan firm Tracom, has deployed a Revenue Collection solution in the County of Nyeri in Kenya. Read More

Eaton Launches Mobile Tech Day to Drive Growth in South Africa

Power Management Company Eaton today launched its first ever South Africa Mobile Tech Day, a month long exhibition to showcase the company’s solutions in commercial construction.  Read More

T-Systems announces the HANA Migration Factory for Africa

T-Systems has released a set of SAP HANA migration services and tools, known as The Migration Factory, to give companies the ability to transform their landscape at a fixed cost and fixed duration on premise or in the cloud.  Read More

Argility adds Open Virtual Desktop (OVD) capability to its range of expertise

Digital transformation specialist Argility has signed a strategic partnership with OpenSector (Pty) Ltd., Inuvika’s distribution partner for Africa. Read More

Ericsson chosen by Airtel Zambia for network transformation

Ericsson has extended its partnership with Airtel Zambia, headquartered in Lusaka, Zambia, with a new contract covering the transformation of Airtel’s radio access network (RAN) infrastructure in every major region of Zambia.  Read More

Riverbed SteelFusion extends the power of the cloud to remote and branch offices

Riverbed Technology, the leader in application performance infrastructure, has announced that Riverbed® SteelFusion, the industry-leading hyper-converged edge solution is extending its reach to cloud environments with support for Azure through Microsoft StorSimple and Amazon Web Services through AWS Storage Gateway.  Read More

FBN Insurance Nigeria deploys 3i Infotech’s End to End Premia Insurance Suite

3i Infotech, a global technology solutions and services enabler, has announced the successful implementation of their marquee product Premia™  Insurance Suite at FBN Insurance, Nigeria.  Read More

Safaricom partners with Flytxt for data analytics to improve customer experience

Flytxt, a leading mobile consumer analytics solution provider for enterprises, today announced an agreement with Safaricom, the largest integrated telecommunication service provider in Kenya, to deploy its Customer Value Management (CVM) solutions.  Read More

Powerful strategies for retaining your top-performing talent

Retaining employees has emerged as a key business challenge in a market where many important commercial, technical and management skills are in such short supply.  Read More

PRESS OFFICES

Sage EnterpriseSAP AfricaTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4AfrikaNetworks UnlimitedArbor Networks
Advertisement

FEATURED STORY

Criticism over Remita borne out of ignorance, says SystemSpecsCriticism over Remita borne out of ignorance, says SystemSpecs

The CEO of SystemSpecs, the company behind the revenue-saving Nigerian Single Treasury Account (TSA) system, speaks to Biztechafrica.

IN DEPTH

IBM Opens First Cloud Data Centre in South AfricaIBM Opens First Cloud Data Centre in South Africa

IBM is opening a new IBM Cloud Data Centre in Johannesburg, South Africa. The new cloud center is the result of a close collaboration with Gijima and Vodacom and is designed to support cloud adoption and customer demand across the continent.  

COMPANY NEWS

Keeping up with the mobile banking evolution

Africa especially has witnessed the trend of mobile banking, due to the well-known fact that today more people on the continent have access to a mobile phone ...