Alliance Media turns to ICT Social Responsibility
BUSINESS| Nov. 1, 2011, 4:12 p.m.
By Gregory Gondwe, Lilongwe, Malawe
Alliance Media Malawi has donated computers and ICT training sessions to the Kachanga School, close to Chileka International Airport.
Chikondi Chiumia of Alliance Media Malawi, a Blantyre based Billboard and Airport advertising company which is part of the Alliance Media group, said they decided to support the Kachanga school because they operate the airport advertising concession at Blantyre’s Chileka International Airport.
“We thought it appropriate that we should be doing something for the local area,” he said.
“Corporate Social Responsibility is at the core of what we do and we feel privileged to be able to contribute positively to the community in which we operate”, he said.
He said they see so many business people coming in and out of the airports each day, and nothing of what they do benefits the surrounding community.
“So we decided to contribute from our airport advertising income to the local community,” said Chiumia.
Greg Benatar, Group Sales and Marketing Director of Alliance Media, said the company was donating computers because the core of their Corporate Social Responsibility programme is education and youth.
“We believe that the days of hand-outs are history, because research has shown that if given training and education, communities can and do uplift themselves,” he said.
“It is for this reason that we decided to donate computers and training, such that we can contribute to sustainable growth and development,” he said.
The official handover was attended by the school headmaster, his team of educators, the Chief and Village Development Committee as well as the students.
Benatar commended the Alliance Media Malawi team for their initiative in this project.
“We are very proud of Alliance Media Malawi’s initiative in this project, which is very much aligned to our group Corporate Social Responsibility objectives,” he said.
Benatar said as Group Sales and Marketing Director, he is on a personal drive to get more of the private sector to donate to projects that are not simply hand-outs, but that contribute to long term economic growth and sustainability of our communities.
Alliance Media is a Pan-African Billboard and Airport advertising company with offices in 23 African countries.
MORE BUSINESS NEWS
Collymore: PPP transparency to fuel Africa’s renaissanceAfrica’s renaissance will be fueled by transparent partnerships between governments and private businesses working to improve the livelihoods of the continent’s population, Safaricom CEO Bob Collymore has predicted. Read More
Lack of technology bane of Nigeria’s SMEs, says Matt O’Bell chiefAside financial constraints, the non-application of technology has been identified as one of the constraints of small and medium enterprises (SMEs) in Nigeria. Read More
Telecom M&A and digital convergence to lead deal activity in AfricaTMT Finance is teaming up with IHS Towers, the largest mobile telecommunications infrastructure provider in Africa, Europe and the Middle East, to bring an international audience to Africa’s technology hub, Lagos, for the first event of its kind in Nigeria. Read More
Reach for Change Africa calls for strengthened social entrepreneurshipReach for Change Africa is calling on social entrepreneurs, NGOs and government to play their role in strengthening the social entrepreneurship sector in Africa on International Day of Youth 2016. Read More
Stanford Seed Entrepreneurs join top Silicon Valley business leaders at Global SummitAfolabi Abiodun, CEO of Nigeria-based telecommunications company SB Telecoms, couldn’t quite believe his eyes as he stood on Stanford University’s bustling Silicon Valley campus recently. Read More
Etisalat, YuuZoo launch e-commerce portal for SMEsNigeria’s most SME-friendly telecommunications operator, Etisalat, in partnership with Singapore’s YuuZoo Corp, has unveiled a bespoke e-commerce platform, SME Arena, to facilitate the growth of Small and Medium Enterprises (SMEs) in Nigeria. Read More
Mstore plans $50m African expansionMidcom Group has announced expansion plans aimed at making its Mstore the largest mobile and electronics retailer in Africa. Read More
*astTECS Expands Operations in Africa*astTECS, a leading provider of Enterprise Telecom Technology Products and Asterisk based Open Source Communication Solution, is expanding its Africa footprint with a presence in Ghana and Botswana. Read More
The Tech Revolution: Sage Sets out the Vision for African BusinessesSage, a market leader in cloud accounting software used its global Sage Summit 2016, held this week in Chicago, to outline its strong commitment to future technologies, with a focus on new and existing initiatives that power business growth. Read More
FEATURED STORYFinancial services sees AI as both opportunity and threat
Banking is already a key area where technology is having an impact throughout Africa, and a new survey assesses the impact artificial intelligence will have on this sector.
BEST READ NEWS
IN DEPTHAccess and Use of ICT stats released
Statistics Botswana has released the first results of the 2014 Information and Communication Technology Household Survey.