Alliance Media turns to ICT Social Responsibility

BUSINESS

|
Image: Alliance Media making the donation and training learners . By Vitus-Gregory Gondwe
Alliance Media making the donation and training learners

By Gregory Gondwe, Lilongwe, Malawe

Alliance Media Malawi has donated computers and ICT training sessions to the Kachanga School, close to Chileka International Airport.

Chikondi Chiumia of Alliance Media Malawi, a Blantyre based Billboard and Airport advertising company which is part of the Alliance Media group, said they decided to support the Kachanga school because they operate the airport advertising concession at Blantyre’s Chileka International Airport.

“We thought it appropriate that we should be doing something for the local area,” he said.

 “Corporate Social Responsibility is at the core of what we do and we feel privileged to be able to contribute positively to the community in which we operate”, he said.

He said they see so many business people coming in and out of the airports each day, and nothing of what they do benefits the surrounding community.

“So we decided to contribute from our airport advertising income to the local community,” said Chiumia.

Greg Benatar, Group Sales and Marketing Director of Alliance Media, said the company was donating computers because the core of their Corporate Social Responsibility programme is education and youth.

“We believe that the days of hand-outs are history, because research has shown that if given training and education, communities can and do uplift themselves,” he said.

“It is for this reason that we decided to donate computers and training, such that we can contribute to sustainable growth and development,” he said. 

The official handover was attended by the school headmaster, his team of educators, the Chief and Village Development Committee as well as the students.

Benatar commended the Alliance Media Malawi team for their initiative in this project.

“We are very proud of Alliance Media Malawi’s initiative in this project, which is very much aligned to our group Corporate Social Responsibility objectives,” he said.

Benatar said as Group Sales and Marketing Director, he is on a personal drive to get more of the private sector to donate to projects that are not simply hand-outs, but that contribute to long term economic growth and sustainability of our communities.

Alliance Media is a Pan-African Billboard and Airport advertising company with offices in 23 African countries.  



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE BUSINESS NEWS

MTN Business launches Supplier Development Programme in Mpumalanga

MTN Business has reaffirmed its commitment to develop small and medium-sized enterprises (SMEs) within Nelspruit by extending its Supplier Development Programme (SDP) and Accelerator Programme (AP), the company’s enterprise development initiatives, to the Mpumalanga Province of South Africa.  Read More

VMware appoints Senior Vice President and GM of EMEA

VMware, a global leader in cloud infrastructure and business mobility, today announced the appointment of Jean-Pierre Brulard as Senior Vice President and General Manager of EMEA.  Read More

InfoGraphics chief urges investment in tech start-ups

The Managing Director of InfoGraphics Nigeria, Chinenye Mba-Uzoukwu, has urged wealthy Nigerians to invest in tech start-ups. Read More

Convergence Partners acquires stake in Nigerian Fintech firm

Convergence Partners has announced an investment of $20m for a strategic, minority stake in Venture Garden Nigeria. Read More

MTN Business augments its management team further with key strategic appointment

MTN Business SA has appointed an industry veteran, Mariana Kruger, as General Manager of Private Sector.  Read More

SA Competition Tribunal approves Telkom-BCX merger

Business Connexion Group Limited has announced that the Competition Tribunal of South Africa has approved the proposed merger between Business Connexion Group Limited ("BCX") and Telkom SA SOC Limited ("Telkom") with the imposition of conditions. Read More

Kenyan SACCOS riding on innovation to attract customers

As confidence in mainstream banks remains low due to prohibitive interest rates, customers are embracing Savings and Credit Cooperatives (SACCO) as an alternative. Read More

BITC invites ICT investors

The Botswana Investment and Trade Centre (BITC) is casting its net wide to appeal to players in the Information Technology sector to invest in the country. Read More

Yudala ‘an unstoppable movement’

Yudala VP Stanley Uzoechina, Access Bank CEO Herbert Wigwe and Zinox CEO Leo Stan-Ekeh The opening of Yudala outlets, combining an online shopping platform with retail stores, has been described as a game-changer in Nigeria. Read More

Travelport, TTS sign reseller agreement for Africa, Middle East and Asia Pacific region

Travelport and TTS have signed a sales and distribution agreement for TTS products in the Africa, Middle East, and Asia Pacific regions. Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

Young innovators shine during pitch sessionsYoung innovators shine during pitch sessions

Botswana saw an array of upcoming tech wizards selling their ideas during the Vendors’ Day pitch sessions this week.

IN DEPTH

High tech homes: Just press playHigh tech homes: Just press play

High tech, digital homes where everything is automated and connected aren’t the stuff of science fiction any longer, says BNC Technology.