Airtel, Sanlam partner in 7 countries
VALUE ADDED SERVICES| Sept. 5, 2012, 7:43 a.m.
By Gregory Gondwe, Blantyre, Malawi
Bharti Airtel and a leading South African financial services group, Sanlam, will start a collaborative distribution of insurance and health funding products in seven African countries.
Airtel Malawi Public Relations and Corporate Communications Manager Edith Tsilizani says the agreement is aimed at enhancing value for Airtel customers and increasing access to insurance which will enable Sanlam to market and sell its Life, General and Health insurance products through Airtel’s extensive telecommunications networks in the seven countries.
Executive Director for Africa at Sanlam Emerging Markets Margaret Dawes was full of praise for the collaboration: “We are passionate about supplying sound financial solutions to the wider African market and are delighted by this opportunity to provide our services and solutions through Airtel’s network.”
She said as Sanlam, they look forward to providing competitive products that meet the client’s needs – drawing on their collective years of experience and research in these markets.
Airtel’s Director & Africa Head, Airtel Money, Chidi Okpalaequally, said: “This will offer our customers in Africa access to a broad range of sophisticated products and services to support their lifestyles and aspirations, and this partnership will enable us to significantly enhance the value we offer our loyal customers. Our customers stand to benefit from access to Sanlam’s world-class Life, General and Health Insurance products.”
The countries covered include Kenya, Ghana, Tanzania, Zambia, Uganda, Malawi and Nigeria, on a non- exclusive basis, considering that both companies have a presence in these countries.
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