Airtel in farmer support project

DEVELOPMENT

|
Image: By GSMA
Airtel in farmer support project

Airtel is working with the GSMA to initiate a project to provide approximately 250,000 small-holder farmers in Kenya with reliable and relevant agricultural information via their mobile phones.

The innovative project, dubbed ‘Sauti ya Mkulima’ (Swahili for voice of the farmer), aims to provide farmers with access to pertinent agriculture-related information, advice and research that will help them make better decisions about their crops, increasing the productivity of their yield, as well as their potential income. It will also help create a farmer community within which peers can share experiences and exchange information about social gatherings, events, and job opportunities.

“At Airtel, we recognize innovative telecommunications solutions have the power to transform communities. This initiative is a solid testament to what partnerships that harness relevant consumer needs can achieve in overcoming daily challenges. We are excited and thankful to the partners involved in birthing this initiative,” said Shivan Bhargava, Managing Director, Airtel Kenya.

He added: “Our ‘Sauti ya Mkulima’ project will provide small-holder farmers with access to quality content, information and know-how on agriculture-related activities. Gaining access to this information will be immensely beneficial to the farmers whose livelihoods are dependent on their yield. The information will allow them to make better informed decisions that will result in improved productivity.”

As part of the partnership, the GSMA mFarmer initiative – supported by USAID and the Bill & Melinda Gates Foundation – has awarded Airtel USD 400,000 to be used towards the ‘Sauti ya Mkulima’ project.  

The initiative aims to facilitate the rapid scaling of the use of mobile phone networks to provide farmers in developing countries with agricultural information. The funds will be used to develop a reliable database of content with the help of partners such as the Centre for Agricultural Bioscience International (CABI), an inter-governmental not-for-profit organization and radio-based information provider Kilimo Media, as well as to set up the technological capabilities to execute the project with the help of world-class technology service providers.

Initially, ‘Sauti ya Mkulima’ will focus on small-holder Kenyan farmers engaged in maize, banana, mango, rice, beans and horticulture (tomato and black night shade) crops. Information on more crops will be added on a quarterly basis. Airtel plans to further develop the model and eventually replicate it across all its markets on the continent.  



Share the News

Get Daily Newsletter

comments powered by Disqus

MORE DEVELOPMENT NEWS

Sustainable Energy Fund for Africa to support 72 MW solar PV power plant in Cameroon

The Sustainable Energy Fund for Africa (SEFA) approved at the end of 2014 a USD 777,000 preparation grant for JCM Greenquest Solar Corporation to support the development of a 72 MW Solar Photovoltaic (PV) power plant as the first renewable energy Independent Power Producer (IPP) in Cameroon.  Read More

One primary school pupil, one tablet: Dakar mayor

Khalifa Sall, the mayor of the Senegalese capital Dakar, has an ambitious plan to equip all the pupils of primary schools of his city with tablets. Read More

Tigo brightens Christmas for over 3,000 children and head porters

As part of its Corporate Social Responsibility (CSR) drive, mobile network operator, Tigo Ghana has climax its Christmas party for less privileged children and female head porters in Accra. Read More

Airtel, Rotary Club to provide clean water for school in Kajiado County

Bharti Airtel has partnered with Rotary Club of Nairobi East for a safe water harvesting project that will provide clean drinking and cooking water Enkeriyan Primary School in Kajiado County and the neighbouring community.    Read More

Airtel to offer mentorship programmes to Good Samaritan Orphans and Destitute centre

Bharti Airtel will offer mentorship programmes to the Good Samaritan Orphans and Destitute Centre in Kayole’s Soweto. The programme is part of the Airtel spirit where Airtel staff voluntarily give both time and expertise at individual and corporate level to positively impact the community. Read More

Airtel enables students in Siaya County to freely access learning materials online

Bharti Airtel now provides free data connectivity to Sigweng Karuoth Primary School in Siaya County, Kenya, as part of its efforts to support Kenya’s education system.         Read More

Nescafe inspires African bloggers at Start Conference 2014

The Nescafe Start Conference 2014 has ended in Accra with a call on young tech entrepreneurs to use their creative ideas and skills to generate innovative business enterprises that would help create job opportunities.  Read More

Huawei Ghana refurbishes Accra Central Library

Huawei Ghana has officially presented a new state of the art library to the Minister of Communication, Dr. Edward Omane Boamah, on behalf of the Ghana Library Authority.  Read More

Vodafone Ghana Foundation ends 2014 with “Bring a Cheer to Your Community” Campaign

Vodafone Ghana says it is receiving proposals from Non Governmental Organisations whose focus is on contributing to the quality of life in rural communities across the country. Read More

Schneider Electric announces creation of Algerian-French centre of excellence

Schneider Electric has announced the signing of a three-way partnership agreement with the Algerian Ministry for Vocational Training and Education and the French Ministry for National Education for Education and Research.  Read More

PRESS OFFICES

Sage ERP AfricaSAP AfricaSage Pastel AccountingTrust PayVMWareSamsung ElectronicsMitsumi DistributionPhoenix DistributionMTN BusinessSchneider ElectricMultichoiceMicrosoft 4Afrika

FEATURED STORY

UCC launches 2015 ACIA awardsUCC launches 2015 ACIA awards

Uganda has launched the fifth Annual Communications and Innovation Awards, which celebrate and foster ICT innovation and achievement.

IN DEPTH

Kenya’s digital TV battle hots up Kenya’s digital TV battle hots up

Kenya’s journey to Digital TV broadcasting took a new turn this week, when the Communication Authority of Kenya (CAK) accused three local media firms of intent to disrupt the process.

COMPANY NEWS

Spectra Wireless, Microsoft 4Afrika launch first commercial TV white spaces services in Africa

University students will now get fast, affordable Internet bundles and receive zero-interest financing when purchasing a new device.