Airtel adds to stakes in SMS promotion
TELECOMS| Sept. 14, 2012, 10:38 a.m.
By Gregory Gondwe, Blantyre, Malawi
Airtel Malawi has announced additional stakes in the ongoing Yabooka SMS Promotion, an interactive SMS promotion in which customers respond to current affairs questions through the SMS code 5009.
Initially, Airtel used to give out K1.1 million to 11 lucky winners during its weekly draws but with the changes now customers will be getting prizes that include electronic gadgets such as television screens, lap-tops and high-end handsets..
The news about the additional prizes was disclosed this week on Tuesday in during the 8th draw of the promotion.
“The decision to increase prize quantities aims at rewarding the company’s customers as one way of helping to cushion them from the effects of rising inflation,” said Corporate Sales manager for the Centre Michael Khomani.
“We would like to give our customers an exciting experience of winning prizes that would be hard to get from shops in view of inflation. This is our token of appreciation for their support,” he added.
To partake in the Yabooka promotion customers are required to register by sending the word ‘pata’ to the same code 5009.
At the same draw, winners of another competition that is concurrently running with the SMS promotion were announced.
The competition called ‘Surf Your Way’ is an initiative to reward customers who patronize Airtel internet and for weeks now lucky subscribers are winning stately smart phones and data bundles.
Khomani said during the event that days of slow internet are gone.
“With 3.75G internet, customers are enjoying the fastest broadband internet in Malawi via the Airtel network,” he said.
MORE TELECOMS NEWS
Kenya launches phase 2 of national fibre projectDr Fred Matiangi, cabinet secretary at Kenya’s Ministry of ICT, has launched phase two of the National Optic Fibre Backbone Infrastructure (NOFBI) project, which looks to ease communication across counties and improve government service delivery. Read More
MACRA welcomes new DGThe Malawi Communications Regulatory Authority (MACRA) has a new Director General, Mr. Andrew Kumbatira. Read More
Safaricom welcomes security scrutiny of SIM overlay technologySafaricom has welcomed the Communications Authority (CA) of Kenya’s decision to give tentative approval to the roll out of the SIM overlay technology. Read More
NCA urged to fight the rise of SIM Boxing in GhanaGhana’s National Communication Authority is being urged to consider reducing or taking away indefinitely the 19 cent being charged on international calls into the country. Read More
Vodacom: no plans to sell SA telecoms towersVodacom currently has no intention of selling its tower infrastructure in South Africa in spite of the continent-wide trend towards leasing rather than owning towers, saying the market drivers in the country are different to elsewhere in Africa. Read More
Vodacom Congo outgoing, new boss meet DRC Prime MinisterOutgoing Vodacom Congo Managing Director, South African-born Godfrey Motsa, last week went to the Office of DRC Prime Minister Matata Ponyo to say good bye and thanks as his term at the helm of the mobile operator ended this month. Read More
Tigo Ghana upgrades Customer Support CentresAs part of efforts to offer its customers highly interactive and a more satisfying experience, telecom service provider, Tigo, says it is upgrading its customer support centres to ‘Customer Experience Centres’. Read More
Vodacom Congo to extend coverage to Central DRCMobile operator Vodacom is preparing to extend its network coverage to the central regions of the Democratic Republic of Congo (DRC). Read More
Glo grows subscriber figures to 27.3 millionGlobacom says it has worked assiduously to grow its subscriber base to some 27.3 million. By this latest figure, the telco has overtaken Airtel. Read More
FEATURED STORYMFarmer SMS redefines market access for Ugandan farmers
Ugandan smallholder farmers are benefitting from an ambitious innovative ICT mobile phone initiative that offers weather reports and up-to-date market information about changes in prices for agricultural commodities, thus granting them lucrative returns from their farming ventures.
BEST READ NEWS
IN DEPTHiProcure delivers inputs to farmers’ doorsteps using ICTs
An innovation dubbed iProcure is already being used by several agro input firms which are now relying on it to distribute their products to farmers.
COMPANY NEWSSchneider Electric signs exclusive off-grid solar distribution agreement with Zimbabwean firm
Schneider Electric has announced the signing of an exclusive agreement with Samansco, a Zimbabwean renewable energy, back-up power and appropriate technology company.SAP Innovation Helps The Global Fund Fight AIDS, TB and Malaria in Africa
Extending a longstanding partnership, SAP is a founding member of The Global Fund’s new Innovation Coalition to support disease prevention and treatment.