5 years of M-Pesa
VALUE ADDED SERVICES| March 21, 2012, 9:03 a.m.
Revolutionary mobile money service M-Pesa celebrates its fifth anniversary this month.
M-Pesa was launched in Kenya by Safaricom, in partnership with Vodafone, on 6 March-2007.
By the end of its first month, the service had just over 19,000 subscribers. It passed its first major milestone of over one million active users by November the same year. By its first anniversary, M-Pesa had two million active users in Kenya, and numbers surged to three million just three months later.
Now boasting over 15 million active users in over 46 countries, multiple award-winning M-Pesa has integrated numerous additional services and is aligned with tens of thousands of agents.
With its massive uptake, M-Pesa suffered a series of outages in recent months. However, Safaricom has announced that it is migrating M-Pesa to a new platform over the next few years, to ensure better stability and more seamless functionality.
MORE VALUE ADDED SERVICES NEWS
Safaricom launches M-PESA mobile financial journalSafaricom has announced the launch of M-Ledger, an Android based application that provides subscribers on the company’s network with a simple and easy to use financial journal to track and monitor their M-PESA transactions. Read More
Airtel, Access Bank strike Access Money dealAccess Bank Plc has collaborated one of Nigeria’s leading telcos, Airtel to develop and launch a new mobile money service. Read More
Microsoft, Opera Software to extend Opera Mobile Store to more Nokia phonesOpera Mobile Store will replace Nokia Store as the default app store for Nokia feature phones, Symbian and Nokia X smartphones, following an agreement between Opera Software and Microsoft. Read More
Mobile transaction users to hit 2bn by 2017A new report from Juniper Research has found that just over 2 billion mobile phone or tablet users will make some form of mobile commerce transaction by the end of 2017, up from 1.6 billion this year. Read More
Zero-rating key to customer acquisition - Airtel AfricaMaking OTT services such as Facebook and WhatsApp available for free on mobile networks - or so-called “zero-rating” - is a key part of customer acquisition, according to Willie Ellis, head of products and innovation at Airtel Africa. Read More
Airtel to offer insurance cover for iPhone 6 and iPhone 6 PlusAirtel has announced that it will offer a 2-year insurance cover to its customers who purchase iPhone 6 and iPhone 6 Plus in any of its designated outlets in Kenya. Read More
EcoCash-Western Union link upThe Western Union Company, a leader in global payment services, and Zimbabwe’s leading mobile money service provider, Econet Wireless, have teamed up to offer consumers fast and reliable international money transfers. Read More
Mobile money services must innovate to be sustainable - TigoMobile money services must continually be innovating if they are to make their business sustainable in the long-run, according to Diego Gutierrez, general manager of Tigo Tanzania. Read More
Mobile money operators must take holistic approach – panelCompanies launching mobile money services were urged by panelists at AfricaCom in Cape Town to approach the market strategically and holistically if they are to be sustainable. Read More
FEATURED STORYGSMA: half a billion mobile subscribers in SSA by 2020
The number of unique mobile subscribers in Sub-Saharan Africa will pass the half billion mark in 2020, says a new GSMA report.
BEST READ NEWS
IN DEPTHAfrica lags on digital migration
Only three African countries have so far completed the digital migration process, and serious issues are hampering the migration in other nations.
COMPANY NEWSLeading through volatility in Africa
For the businesses that are prepared to face the storm and manage the volatility afflicting the continent, there are still huge rewards to be had from doing business ...